BR Group

In this role, I am engaged on a part-time basis, focusing on lead generation and data collection for internal company initiatives.

Responsibilities:

- Conduct comprehensive data collection and parsing of LinkedIn profiles related to the blockchain services industry.
- Develop a database of potential clients by searching and verifying email addresses to support targeted marketing and sales efforts.
- Create and maintain a robust infrastructure for mass email campaigns, automating processes to enhance sales department efficiency.
- Expand the LinkedIn audience for company executives by increasing followers through strategic content and engagement practices.
- Execute diverse email marketing campaigns to meet various objectives, such as community engagement and lead conversion.
- Foster the expansion of the company’s partnership network by identifying and engaging relevant stakeholders in the blockchain sector.
- Compile a database of employees from accelerators and investment funds pertinent to the blockchain industry.

Achievements:

- Successfully established a new lead generation channel that continues to drive corporate growth.
- Launched and actively developed a Telegram community filled with the target audience sourced through email marketing strategies.
- Built a reliable mass email distribution infrastructure tailored to internal company needs.
- Significantly expanded the network of LinkedIn followers for company executives.
- Established valuable partnerships with key startup accelerators and their leaders, enhancing the company's industry presence and influence.

Lead Generation and Data Management Specialist

OneForce

As a Digital Marketing and Automation Specialist, I spearheaded initiatives to maximize digital outreach and optimize engagement strategies across multiple platforms. By leveraging data-driven approaches and innovative technologies, I significantly enhanced lead generation, campaign efficiency, and customer engagement metrics.

Responsibilities:

- Engineered and managed comprehensive email and LinkedIn marketing campaigns, incorporating advanced segmentation, A/B testing, and personalized content strategies that led to significant improvemet of reply rate.
- Developed and maintained marketing infrastructures using Google Workspace, ensuring seamless campaign execution and superior deliverability.
- Designed and executed landing pages that increased user interaction and conversion rates.
- Utilized sophisticated data parsing techniques from various platforms such as Apollo.io, LinkedIn Sales Navigator, and Crunchbase etc. to identify and engage target audiences effectively.
- Orchestrated omnichannel outreach campaigns, tailoring communication based on user behavior and interaction data to maximize response rates.

Achievements:
- Introduced and refined continuous A/B testing practices, enhancing both the content and structural aspects of email campaigns, leading to a marked increase in open and click-through rates with 98% deliverability overall.
- Pioneered the use of automated notification systems via Telegram bots, streamlining lead delivery processes to sales teams and accelerating the sales cycle.
- Innovated the use of social media analytics for targeted audience engagement, effectively increasing the reach and precision of marketing efforts.
- Achieved substantial cost reductions by integrating initial web searches into the email verification process, minimizing expenses.
- Led initial kick-off and weekly status meetings with clients, seamlessly integrating subtle upselling strategies to enhance client engagement and explore additional service opportunities.

Digital Marketing Specialist

Young Winners

Growth courses, leadership trainings, summer camps for teenagers.
Me + 8 sales-managers +1 lead-gen/marketing designer + 1 HR + 1 office manager + Teachers/Coaches Team = 80 000$/month gross sales revenue. 

Including:
- providing professional sales trainings for newcomers
- developing new CJM templates
- implementing new in-business communication standards and technologies
- heading customer development researches 

Collaborating with other departments such as marketing, logistics, and technical support to ensure overall business effectiveness.
Leads average conversion rate in my department  = 10%

Chief Sales Marketing Officer

- Prospecting and acquiring new customers.
- Managing and developing existing client portfolio.
- Identifying customer needs and offering tailored solutions.
- Negotiating and closing sales deals.
- Building and maintaining long-term customer relationships.
- Setting and achieving sales goals, as well as reporting on performance.
- Participating in marketing events

Monthly gross sales revenue 7 000 000 KZT, conversion rate 15%

Sales Manager

- logistics and organizational management;
- conducting training and managing a team of Runners;
- ensuring communication between Russian and foreign staff;
- ensuring interaction with external contractors;
- staff coordination in the camp;
- press conferences managing;

Unit Coordinator

City of Knowledge

The company provides educational and photography services for schools in Moscow and Russia.
- Sales management, the territory of Moscow and Moscow region.
- Development of concepts for new products and sales technologies.
- Launching a new product in Moscow and regions.
- Training of sales managers and heads of sales departments, mentoring, trainings
- Maintenance of complex transactions
- CRM implementation 
- Implementation and development of scripting technologies for sales and negotiations
- 3-7 subordinate managers
- personal sales
- structural and financial business planning within the project
- participation in the strategy development.

Chief Sales Officer (CSO)

- direct sales to school principals
- coordination of educational school events
- cold calls
- off-site presentations
- managing full cycle deals

Average sales conversion rate 15%

Sales Representative

Basketball Federation of Samara Region

Led interactions with state institutions, including the Ministry of Sports and Ministry of Education of the Samara region, city and regional departments of sports and education, and the Ministry of Sports of the Russian Federation
Developed partnerships with commercial organizations and conducted event sponsorship research
Managed and organized city, regional, Russian, and international events with over 5,000 participants
Coordinated the Russian Superfinal of the International School Basketball League in Samara, the largest event I managed
Responsible for media presence in regional and Russian media outlets
Conducted negotiations and collaborated with senior management and top officials of the region and the city
Worked with sports school coaches and a team of sports judges, ensuring smooth coordination and quality control

Chief Operating Officer

- Coordinated basketball tournament organization.
- Managed administrative processes for team participation in both domestic and international competitions.
- Developed and maintained an annual event plan.
- Appointed and managed referees.
- Undertook representative duties in small and remote areas, including conducting opening ceremonies, award presentations, and more.
- Interacted with government agencies and facilitated document management (Ministries, Departments).

Event Management Specialist

Interquality Zapad

Developed a sales regional network for home textiles products and led a team of merchandisers in the Samara region
Achieved significant growth in product turnover, 3Х increasing revenue monthly 
Successfully expanded the presence of own brands within the X5 Retail group, accounting for approximately 40% of the revenue increase
Enhanced relationships with single stores and expanded the client base, contributing to the remaining 60% of revenue growth

Senior Sales Representative

Project Manager | OneForce Inc.

Strategic Marketing Technologist: 
Offering over 3 years expertise in developing and deploying integrated, automated marketing campaigns across channels.

Web 3.0 Marketing Expert: 
Offering full cycle marketing services from PR on Binance or Investing.com to Market Making on 100+ CEX and DEX.

Taplio

Pavel Inchikov's Linkedin Analytics

Pavel Inchikov

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Pavel Inchikov

Want to drive more opportunities from LinkedIn?

Pavel Inchikov's Linkedin Analytics