Pearl Ortiz's Linkedin Analytics

As a SEO Program Manager and Inbound/Digital Marketing Head for North America, my main responsibilities includes research and analysis for page optimization to improve Callbox's ranking on Google, helping the company's brand awareness by overseeing website's actual inbound queries, identifying high opportunity content with keyword research, write briefs for H1s, meta titles and descriptions, discover good backlinks and collaborating with the Sales team in maximizing our brand's full potential. I have a great experience of six years as a successful SEO Analyst. I started as the company's OJT for SEO off page activities (bookmarking, blog commenting, business listing citation, reposting) and social media marketing way back 2014, was hired before I graduated and have worked for the company since then. I am always caring to get targeted and relevant traffic. Incorporating SEO strategies with lead generation is really a big challenge for me, but I am always eager to reach the team's KPIs. I have a good familiarity with SEO tools such as Ahrefs, Moz, Semrush, Google Analytics, Google Search Console, Google Lighthouse, Ubersuggest, SEO PowerSuite, CrazyEgg, Canva, etc. I have a basic knowledge in programming languages (HTML/CSS, PHP, JavaScript). I love cooking during my spare time. As the saying goes, "Cooking is love made visible".