Peggy Dau's Linkedin Analytics

An entrepreneurial minded professional, who thrives in emerging organizations, I collaborate with technology companies to help them refine their go-to-market strategies, messaging and partnerships. I'm not a technologist, but I love how technology shapes our world. I connect the dots between cool technology and actual business need. I've worked globally in and with the high tech, broadcast & media and telecommunications industries - all of which have heightened my skills in defining, developing and communicating the business value of new technologies and related services. I assess and identify market opportunities, accelerate partner ecosystems and define messaging for industry verticals. In working with technology start-ups, I validate market opportunity, create pitch decks, facilitate product launches and online marketing strategies, and deliver foundational marketing programs. I'm currently working at the intersection of the IT, telecommunications and media & entertainment industries. My goal: roles and projects to define strategies, tactics and relationships to optimize vertical market penetration and improve customer engagement.