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My favorite thing(s) about working at Chameleon? š¦ We're early adopters and innovators of the new playbook that's emerging for pipeline generation. Examples: š³ Our GTM Motion = Sales Assisted Product Led Growth (PLG) Brendan J Short said it best in his Substack "The Signal": "'Try before you buy' is here to stay." Buyers want to try the software before committing. That's why we allow users to sign up for Chameleon and start a free trial with no credit card needed. Our Sales team fits seamlessly into the picture by being world-class at: 1.) Helping buyers navigate alternatives 2.) Offering unparalleled consulting and best practices for building in-app experiences 3.) Guiding teams through our sales process by building Mutual Action Plans (MAP), Business Cases, etc.) š¶ Signal-Based Prospecting We prioritize and target our ICP that's in-market for our software through tools like Clearbit. š¤ Generative AI / automation We're believers in working smarter. It shows in our daily work. In the context of prospecting, we've experimented with tools like ChatGPT and Bard to: 1.) Automate account / contact research and personalization 2.) Help us write copy for email campaigns Additionally, we've created automation to automate mundane tasks like sending LI connection requests and sourcing contacts to reach out to from buying committees via Apollo and HubSpot. š¤³š¾ Founder Brand Our CEO, Pulkit Argawal, makes it his mission to build his brand publicly. I get the privilege of working with him closely to help him turn it into a "personal inbound machine" for building relationships and future sales opportunities. --- Of course, there's more. If you'd like to schedule a coffee chat to exchange ideas, here's my email: [email protected]
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