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Peter C. Evans, PhD

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Peter Evans is the Chief Strategy Officer at McFadyen Digital, an advisory firm with deep experience in eCommerce and digital marketplace development. Peter has over 25 years of experience leading teams in identifying, framing, assessing, and communicating high-priority marketplace trends and disruptions that support business planning and investment prioritization. He has specialized in helping companies see around corners, anticipate key market trends, and craft seminal thought leadership that framed major multi-year growth initiatives. At KPMG, he was a Partner in the Innovation and Enterprise Solution group responsible for market and emerging technology sensing, innovation portfolio management and business development. To support the firm's intelligent automation strategy, he led a major study of how the world's largest enterprises are adopting artificial intelligence. Prior to joining KPMG, Dr. Evans was Vice President at the Center for Global Enterprise a nonprofit established by Sam Palmisano, former Chairman and CEO of IBM. He was instrumental in framing and delivering on the Center’s research, business education, and global CEO engagements. Previously, Dr. Evans held key strategy and market intelligence roles at General Electric. He was the lead author of GE's seminal white paper 'Industrial Internet: Pushing the Boundaries of Minds and Machines," which articulated the macro trends behind GE's shift to a 'digital industrial' enterprise and led to the establishment of Predix. He also worked as an independent consultant for a variety of corporate and government clients, including the US Department of Energy, the OECD and the World Bank. He received his master's degree and PhD degree from the Massachusetts Institute of Technology. He is a lifetime member of the Council on Foreign Relations and an International Academy of Management Fellow. He is the co-chair of the MIT Platform Strategy Summit, co-chair of the NTWRK Summit in Barcelona, Spain and an advisor at Marketplace Risk. He is also the course leader in digital transformation and platform strategy at Caltech Executive Education and faculty at Fast Future Executive.

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