PAASE Marketing Firm Ltd

PAASE Marketing was founded on a deep passion for digital marketing and a commitment to providing innovative solutions that help organizations effectively reach and engage their target audience. As a Digital Marketing Strategist, I am responsible for driving the company's core offerings and delivering measurable results for our clients.

One of our key differentiators is our unique data-driven approach. By leveraging advanced analytics and cutting-edge techniques, we are able to offer our clients innovative and long-term solutions that significantly enhance their brand visibility and online presence. Our data-driven strategies ensure that every marketing campaign is tailored to the specific needs and goals of the businesses we work with.

Additionally, we take great pride in our ability to assist our clients in mastering the art of identifying and reaching their target audience. Through the implementation of various creative digital marketing tactics, we help our clients connect with their customers in meaningful and impactful ways. By staying ahead of the curve in terms of industry trends and consumer behavior, we are able to deliver marketing solutions that resonate and drive results.

At PAASE Marketing, we consider ourselves to be more than just a service provider – we are a true growth partner for our clients. We work closely with our clients to ensure that every investment they make in their business's digital marketing strategy delivers a tangible return. Our commitment to transparency, measurable outcomes, and continuous optimization sets us apart in the industry and has earned us a reputation as a trusted and reliable partner.

Whether it's crafting a comprehensive digital marketing strategy, executing targeted campaigns, or providing ongoing support and optimization, PAASE Marketing is dedicated to helping our clients achieve their business objectives and reach new heights of success in the digital landscape.

Co-Founder

HireRite Services

HireRite Services is a full-service employment agency that specializes in meeting the staffing needs of companies and individuals in the fast-moving consumer goods sector. As a Talent Acquisition Specialist at HireRite, I have played a pivotal role in helping the organization achieve its vision of making recruitment feasible and providing world-class, cost-efficient services to our clients.

At the core of HireRite's offerings is our commitment to helping clients grow their businesses by outsourcing their talent acquisition needs. Our team of expert recruiters and HR professionals work diligently to understand the unique requirements of each client, ensuring that we can identify and provide the right candidates to support their growth and success.

Beyond just recruitment and selection, HireRite also provides a holistic suite of services designed to support both companies and individual job seekers. This includes CV/cover letter revamps, LinkedIn profile optimization, and comprehensive interview preparation assistance. By empowering our clients and candidates with these value-added services, we are able to create a seamless and effective hiring process that benefits all stakeholders.

Throughout my tenure at HireRite, I have consistently demonstrated my ability to understand the evolving needs of our clients and the fast-moving consumer goods industry. By staying at the forefront of industry trends and best practices, I have been able to develop and implement innovative talent acquisition strategies that have consistently delivered exceptional results. My dedication to providing personalized, high-quality service has earned me the trust and loyalty of both our clients and the candidates we serve.

Recruitment Consultant & Founder

Nobellum

Nobellum, a Not-For-Profit social enterprise dedicated to carving out a space in the technology industry to increase diversity and inclusion for Black & Indigenous People of Color (BIPOC). 

We are working toward diversifying the tech industry to mirror the diverse demographics of the actual users.

Part of my duties is ensuring that the voice of Nobellum is effective digitally and creating quality content and strategist for the company's social media platforms.

Social Media Strategist

As a mission-driven not-for-profit social enterprise, Nobellum is dedicated to increasing diversity and inclusion for Black and Indigenous People of Color (BIPOC) in the technology industry. In my role as the Brand/Event Promotion Specialist, I am responsible for elevating the organization's visibility and engaging key stakeholders through impactful brand-building and event programming.

I play a pivotal role in conceptualizing and organizing Nobellum's signature events and community initiatives. From ideation to on-site coordination, I ensure that each touchpoint leaves a lasting impression and advances the organization's mission. Whether it's hosting impactful panel discussions, facilitating skill-building workshops, or spearheading networking opportunities, my efforts are laser-focused on creating meaningful engagement and facilitating meaningful connections between BIPOC tech professionals, industry leaders, and allies.

Through my unwavering dedication and strategic approach, I have been instrumental in elevating Nobellum's brand presence and amplifying its impact within the communities it serves. By fostering a strong emotional connection between the organization and its stakeholders, I have helped drive awareness, inspire action, and ultimately, champion the cause of diversity and inclusion in the technology industry.

Brand/Event Promotion Specialist

Wrightway Education Inc

As the Marketing Communications Manager at Wrightway Education Inc., I am responsible for crafting and executing strategic initiatives that connect and guide international students and graduates who are looking to further their education in Canada. In this multifaceted role, I leverage my expertise in marketing and communication to amplify Wrightway's brand presence and position the organization as a trusted partner for international students.

A core aspect of my work involves developing comprehensive marketing campaigns that showcase the breadth of academic and professional opportunities available to students in Canada. This includes creating compelling content that resonates with our target audience, from designing visually-striking digital assets to producing informative videos and thought-provoking blog posts. By delivering a cohesive and engaging narrative, I strive to inspire international students to pursue their educational dreams in Canada.

By continuously analyzing data and adjusting our strategies accordingly, I ensure that our messaging reaches the right audiences at the right time, fostering meaningful connections and driving tangible results. Importantly, I also serve as a liaison between Wrightway and our international student community, providing personalized guidance and support throughout their academic journey. Through my holistic approach to marketing communications, I have been able to significantly enhance Wrightway's brand visibility, attract a diverse pool of talented international students, and strengthen the organization's reputation as a leading provider of international education solutions.

Marketing Communications Manager

Expertnaire

Changing lives positively has been my thing!

So, I help and show people how to effectively start and scale a profitable online business to earning a regular 6-7 figures online using their smartphones.

Affiliate Marketing Expert & Coach

Tiqwa

● I support the corporation by creating and uploading content that encourages the public to engage with their products and services.
● Designing social media strategies to achieve marketing targets. 
● Working with the Marketing department to strategize content ideas.

Brand Ambassador & Social Media Strategist

Anutio

● I support the corporation by creating and uploading content that encourages and influence the public to engage with their products and services.
● Maintaining a positive image of the brand at all times.

● Designing social media strategies to achieve marketing targets.

Brand Ambassador

African Energy Council

African Energy Council (AEC) is an independent think tank of experts who work across the African Landscape.

I use my expertise in social media to promote the services offered by the African Energy Council by connecting and honestly engaging the right audience.

I have strategically generated leads and traffic, with visible growth on the company's page from less than 600 to over 2,000+ converts within 2 months.

Brand Influencer

Utiva

I leverage my social media prowess to authentically engage and connect audiences, to promote Utiva.

Segmenting and engaging the Utiva's audience.

Shopenzer Group

I bring to you the most innovative and solving products that are more useful in problem solving.

Marketing Specialist

Crafting an effective marketing pitch, shaping your offers to draw in clients, and attracting clients can be very challenging.

However, it's clear that some individuals have excelled in these areas, and you keep wondering how they do it... 🤔

Well, that's why you've landed on my profile.

Let me give a light introduction of Peter Ebuka Agbo;

Peter is a seasoned professional Brand Influencer, Creative Sales & Marketing Strategist, Coach, Ghostwriter for busy Executives, Community builder & Recruitment Consultant. 

With a deep passion for success, he's your partner in achieving your desired goals.

Peter initiated a transformative endeavor known as the "Every Dead Organization Must Rise Again" movement.

Peter, a trailblazer in internet marketing has harnessed the power of organic traffic to generate over $35K+ in sales in 2022. He shares these winning strategies with his proteges, to help them to excel.

As the Founder of HireRite Services, Peter orchestrates seamless employment solutions that bridges talent to opportunity and possibility. 

Peter is that one person every busy executive can depend on for high quality copy/content that attract and engages the right audience.

He has demonstrated his strength in community building by organizing a hangout for creatives and professionals in 3 different states in Nigeria - The GGP community which has helped professionals who seek opportunities to unwind and network.

Currently, he's the Marketing Communications Manager at Wrightway Inc., where he works with professionals to help African students secure admissions in Canadian Universities.

His expertise shines in executing impactful campaigns for prestigious brands like Stanbic IBTC, FCMB, African Energy Council, among others.

Collaboration is one of his cores as he spearheads meaningful change as a Marketing Strategist at Nobellum, championing diversity and inclusion in the tech world for blacks.

Peter Ebuka Agbo has also been recognized for several awards like "Top 50 African Influencer on LinkedIn", and "Young Entrepreneur of the Year", as a result of his dedication in guiding brands and individuals towards greatness.

Your journey to success starts with Peter! 💪🏽

If you are currently on the lookout for an Influencer to promote your brand or a Sales & Marketing expert to train your staff, A ghostwriter for your personal and business brands or a Recruitment Consultant for your company, then you're in the right profile.

Reach me via email 📧 at peterebukaagbo@gmail.com

Or book a quick call here: https://calendly.com/peterebukaagbo

Regards.

Your good intention is 100% what always brings you goodness.

One day, a wealthy man disguised himself and went about testing the intentions of cobblers.

But the owner said he hadn’t any money to pay him. 🫤

Remember this was a disguise. 

However, the cobbler refused to help the wealthy man. 

He met 3 other cobblers and their response was the same. 

The last cobbler he met happily took the shoe from him and polished it even after hearing that he didn’t have any money to pay him. 

Eventually, he gave that cobbler a bunch of dollars. 

You see eh… 🤔

As business owners, service providers, entrepreneurs, our product or services shouldn’t be about profit alone. 

Answer this question: aside from profit, can you still solve the needs of your customers?

Business is aimed at meeting the needs of customers. 

But when you meet certain customers with little to no resources to pay for your product or service, can you still help them?

Your business goes beyond what you receive. 

When you venture into a business with the right intention of meeting the needs of people, then it won’t be about profit all the time. 📌

Your business should be something you can make an impact with while making profit. 

So while you aim at making money, do not lose focus on making a difference in the lives of those you meet, especially the unusual ones. 

I hope this video makes you rethink your intentions towards your business.✌🏾


Repost ♻️ if you find this post beneficial for others.

#businessowners #entrepreneurship #startups

Peter Ebuka Agbo

If I asked you for a date, would you join me?


Let's hang out next week on Saturday somewhere in Lagos. 

I know you're wondering…. 😅

The GGP community founded by Peter Ebuka Agbo is hanging out somewhere in Lagos on the 13th of April.

It's a time for us to have fun, learn, and network.

I WILL BE THERE 

So we'll finally have a date together. You, me, and the community.

But hurry. 🏃🏃

Early Bird is closing today, so you have to join us now.

A little hint: 😉
I was a full-time Introvert, now Ambivert. And hangouts like this rejuvenate the mind and body.


Don't miss it if you're in Lagos or its environs.

Register here NOW: https://bit.ly/GGP_hangout


📹: Precious Kalu ❤️ - I guess you should hire me to shoot your promo videos 😊

It is always a thing of joy for me when I bring different personalities to meet and greet offline. 😇

That is why the Grow & Groove with Peter (GGP) Community started having offline hangouts.

The first offline hangout was in January.

We had the second one in March at Port Harcourt and it was amazing.

We just concluded Lagos hangout laat weekend, and that of Abuja is coming up on the 18th of May, after that we go rest small. 😅

This past weekend in Lagos was mind-blowing with the GGP community members.

It was indeed a huge success.💃🏽🕺🏽

The smiles on our faces can attest to that.

The community offline hangouts house artists, business owners, employees, creatives, entrepreneurs, and other professionals from tech, fashion, entertainment, lifestyle, media industry and more, taking a few hours off to relax, network and learn from others.

Attending events such as this helps you prioritize your brain health as you unwind and relax. 🥳

It also opens you up to numerous opportunities you otherwise wouldn't have known if you aren't present.

It was a team effort, and so the success of the hangout was commendable.

Our community hangout featured genuine conversations between one another about what they do to create a positive change.

We also had time to play games and catch a vibe. 🤩

I will not forget one of the most important parts – when we had Precious Kalu and Ifeanyi Inspires, Ph.D speak to us.

These sessions sparked a new fire in us and inspired us to keep going for more and keep being solutions to problems.

We had opportunities to answer everyone's questions.

Omo, the feeling was everything for me.

Do you feel like you missed out on this one?

Well, you don't have to worry.

We've got plans. ✌🏾

Abuja hangout is coming up on the 18th of May.

Have you secured your spot, or should I explain again what you'll miss if you're not there? 🤓

Kindly click on the link in the comment section to register.

I wish you a beautiful week full of glad tidings.


Repost ♻️ if you find this beneficial for others.

#community #entrepreneurship #personaldevelopment #networking

I'm 60% introverted…


Well, let's bring it down to 50% while extrovert is the other half. 

Sometimes, I change my mind about hangouts or events after planning… 😫

I can be indoors for days if I have food, light, water, and an internet connection. 🤣

For example, today, I've been indoors prepping for something I've been working on for weeks.

But these days, it changed to Ambivert (Middle) because I've been moving around Lagos a lot 😂

Last week Saturday I was at the Lekki Conservation Centre for “Canopy Walk.”



So, this Saturday, I'm going to meet new people offline in Lagos, and I'll share some insights alongside Peter Ebuka Agbo, and Ifeanyi Inspires, Ph.D, MBA 

If you're in Lagos or around Lagos, I'd love to see you this Saturday.


Don't be like me; in fact I've changed 😅


Let's have fun on Saturday Somewhere in the Mainland. 💃💃

Entry will likely close in less than 24 hours…


Registration link below 👇

This is why you should attend networking events.

This guy you see hasn’t always been like this. 🤤

Years ago, I couldn’t speak or network with people.

I was just a lone introvert.

A few months ago, I attended a community hangout, and it was amazing.

That was the turning point for me.

From there, I made good friends and even got clients.

Now, listen,

You can be an introvert and still excel at networking events.

That hangout gave me a new outlook on attending networking events. 👀

And ever since then, I have loved going out to networking events.

The importance of networking events is too numerous, and it can’t be overstated.

☑️ From meeting diverse categories and calibres of people,

☑️ To having meaningful conversations,

☑️ Making friends in your industry.

☑️ Or friendships that would turn out to be lifelong.

You might even find your better half there. 🤗🤭

Trust me, it’s beautiful.

Because of these reasons, I saw the need to create a community that creatives, entrepreneurs, artists, business owners, service providers, and professionals could leverage and grow, both professionally and personally.

This is why we started the GGP Community offline hangout.

In this hangout, you get to build meaningful connections, play games to relax and unwind, pitch what you are doing, listen to educational panellist sessions, and have fun.

Last month was in Port Harcourt, and it was mind-blowing.

This month, we’re bringing it to the city of Lagos.

If you’re in Lagos or its environment, you should be at the GGP Community Hangout taking place on the 13th of April 2024.

You don’t want to miss out on connecting with your fellow creatives, business owners, entrepreneurs, artists, tech gurus, and professionals.

It promises to be amazing.

Click the link in the comment section to secure your spot for the Lagos hangout.


Repost ♻️ this post to reach an introvert who could use some encouragement.

📹: Precious Kalu 

#community #entrepreneurship #growth #personaldevelopment

Let's Get to Know You. 🫵🏾

One thing I've learned is the importance of being open about what I do. 😊

This simple thing has opened me up to various job opportunities.

As they say, an open mouth is a path to opportunity.

You can't go wrong with introducing yourself and what you do.

People don't get to know what you do just by seeing you.

They get to know what you do when you tell them what you do.

They may not be the one who needs your services directly.

But by sharing that, you can get recommendations.

So, as a job seeker, you have to be proactive about what you do.

As an employer, you also have to be clear about the kind of person you want to work with.

Someone might recommend someone very qualified.

So today, I'm giving you an opportunity to share what you do, the service you provide, and/or the product you sell.

Anything at all.

If you're seeking a job or a gig, go ahead and introduce yourself and what you do in the comment section.

If you're a client seeking to employ someone for a job you want done, kindly introduce yourself, describe your ideal candidate, and the position you want to fill.

Who knows, you might just find your desired job.💯

Oh yes! It's very possible.

I can attest to that.

What are you waiting for?

Don't forget to read through the comment section too.

Let the introductions begin.

Repost ♻️ so others who find it helpful can participate.

#careers #entrepreneurship #humanresources #hiring #jobseekers

Progress Is a Process, Not a Destination.

I recall brooding over my perceived insignificant growth.

I was feeling really sad. 🤦🏾

My thoughts were that I wasn't making any visible progress.

Or at least, not any I could boast about.

These thoughts made me lose my self-confidence.

I thought I was a failure. 🤷🏽‍♂️

I thought I wasn't doing enough. 

I thought I was stagnant and not getting anywhere. 

I even think sey my village people were the cause! 😅

Not until something happened and changed everything.

I was scrolling through LinkedIn and stumbled upon a post by an inspiring creator.

This made me go into deep contemplation.

This time around, I wasn't brooding.

I was analysing where I am now compared to where I used to be.

I noticed I have moved forward.

I have grown significantly.

My progress may have looked insignificant, but it's the little steps that amount to the bigger result.

So, if you're an entrepreneur, business owner, or a professional and you think you are not where you want to be or you are not seeing any progress, I want you to brace yourself up.

Stop brooding and start being grateful.

Keep celebrating the little improvements and progress you have made so far.

The truth is that growth is a gradual process, but it's taking place.

Remember this: progress is a process, not the destination.

In all, you need to work diligently and smartly, and keep pushing to be better.

You have to continue to long for your success and maintain a positive mindset at all times.

For those who are not doing anything and expecting many things, well, nothing happens when you are lazy.

And so, I encourage you to sit up and work hard as well - hard work pays.

I hope this encourages you. You are doing well. Keep at it. 💪🏽

I'm offering a 15-minute call to 5 people who have any difficulty in the area of personal development.

Kindly send Peter Ebuka Agbo  a direct message to get on the call.


Repost ♻️ to encourage someone to trust the journey and keep hope alive.

#entrepreneurship #businessowners #personaldevelopment #growth #careers

It's Closer Than You Think!

The much-anticipated hangout is closer than you even know.

If you like continue to procrastinate, na only video you go see watch. 😀

Well, I am super excited to meet a lot of amazing personalities in Lagos, both those I will be meeting for the first time and my old friends.

And guess what?

We have just 2 slots left. 😲

Networking events are not just important for your personal growth alone.

They are paramount for your professional growth as well.

Events like these are crucial for fostering growth on both personal and corporate levels.

The GGP community hangout is more than just having fun.

It is a convergence of creatives, entrepreneurs, artists, business owners, lifestyle personalities, service providers, and other professionals. 💪🏽

It provides you an opportunity to network with these different personalities.

It also offers an opportunity to learn from experts like Precious Kalu, Ifeanyi Inspires, Ph.D and others. 🔥

It's a space you can leverage and grow, both personally and professionally. 

And yes, how can a hangout be without fun? 💃🏾🕺🏽

The Port Harcourt hangout last month was phenomenal, and the Lagos hangout promises to be even more amazing.

It's happening this Saturday in Lagos mainland.

We will be exploring the capital of Lagos state. 

Where would you rather be? 🤷🏾

If you're in Lagos, you should be at the GGP community hangout taking place on the 13th of April, 2024.

Be among the 2 persons that will grab the 2 slots remaining.

Click the link in the comment section to secure your spot. repost.


Repost ♻️ to reach an introvert who could use some encouragement.

#community #personaldevelopment #entrepreneurship #growth

After you attract a lady, what comes next?

I guess buying flowers, right? 🌺

Again,

It’s more than just planting seeds; it’s growing relationships.

Consider your leads as a plant.

When you get the seeds you want to plant, what do you do?

You plant them, then nurture them in order for them to grow to a point they can survive without critical care from you.

How do you nurture a seed or a tender plant?

By watering twice daily, adding manure, and caring for them.

Now, the same goes for your leads (prospects).

After generating your leads through any means you took to get them.

The next thing you should do is not to throw your business or offer in their face.

That would drive them away.

What you should do is to nurture them. You have to build a connection with them.

How do you nurture them, you may ask?

🔰 Continue to put out content addressing their needs and pain points. The same content you use in getting them, you also need content to nurture them.

Remember, content is KING.

Your content should be able to address the needs of your prospects.

Your content should be one that would avail your prospect the opportunity to interact and engage with you.

This is through sharing content such as polls, quizzes, surveys, and contests, to elicit responses from them.

These questions should be tailored towards knowing their problems.

These problems would help you prepare content to help address them.

🔰 Engage and Interact with Your Prospects. Another way to nurture your prospects is by responding to the comments, messages, and mentions.

And do them promptly. It is also important that you personalize the comments when responding by mentioning them.

Ask them questions and ask questions. Build relationships with potential leads.

🔰 Share behind the scenes and your daily lives. Your content must not be about them all the time.

Your prospects would like to know you on a personal level.

Therefore, you should share content relating to your daily life as a human too.

It shouldn’t just be about your product or service all the time.

🔰 Be compassionate. 

According to Dale Carnegie, the author of How to make friends and influence people, “people only care about themselves”.

To be able to sell your product or service to your prospects, you must show your prospects that you care about them.

You can do this by checking up on them once in a while.

By this, they know you are not just about your business, you are also someone that has a heart and cares about your customers.

What this does is that it builds a strong connection between you and your leads.

It also makes them Know, like and Trust as a Brand.

And as they know and like you, they’re able to trust your product or service.

So there you have it.

If you have been thinking of how to nurture your prospects, you should follow these outlined strategies.


Repost ♻️ if you find this post insightful and beneficial for others.


#entrepreneurship #sales #businessowners #marketing

I started building different communities and ecosystems since the last 3 years.

The benefits over these 3 years have been beyond my wildest imagination.

Today, I join several #creators as we unwind, share some knowledge, and have fun 🤩 over a glass of wine.

A job well done Peter Ebuka Agbo for putting this together.

If you will be in this event, let me hear you say yaaay!! 🕺🕺🕺

See you all amazing friends soon 🤗🏃‍♂️🏃‍♂️

#socialsaturday
#creatorseconomy
#iffi_inspires

I recall when I started out as an entrepreneur some years back. 🤔

It was just me alone.

No guidance!😞

No direction.

No access to information or training.

I didn't have anyone to ride on their shoulders.

I started out doing the wrong things and getting a lot of things wrong.

This cost me time, energy, and resources.

But then, I stumbled upon Nobellum  some years back and I've gained access to a lot of resources.

I have attended training on marketing from the astounding Dell technologies.

If you're an entrepreneur just starting out, I'd advise you to go for knowledge first.

The fastest way to achieve great results in business is beating time and learning the ropes from the best there is. 💯

Don't waste valuable time trying to figure out everything on your own.

Information and knowledge will shorten your growth process and help you grow within the shortest period of time.

Guidance will reduce your waste of time, energy and resources. 💯

And that is why you should attend the LIVE event I will be having with Nobellum that explains how you can start your entrepreneurial journey strong and scale up real fast.

The Live session titled; "From Idea To Impact: Black Entrepreneur's Journey: Navigating Innovation Empowered by Tech", will have industry leaders like Melisa Ellis, Claudette Hutchinson, CPTD, CTDP, ACCP/CAID  and myself to share knowledge targeted towards your needs as a black tech entrepreneurs and start-ups.

This session will provide you with:

☑️Information to overcome obstacles specific to you as a tech professional

☑️Funding opportunities from investors.

But not just that. You get to:

☑️ Join a community of tech professionals,🫶🏾

☑️ Explore potential collaborations, and

☑️ Showcase your innovative ideas to investors and industry leaders.

It's also open for newbies or those that are still new in the industry.

Don't let challenges hold you back from realising your full potential.

Join us for an hour of inspiration, empowerment and actionable insights that will propel you from idea to impact.

Remember, if you are not guided or informed, you'll end up doing the wrong thing and getting the wrong result.

So, do yourself the good of being in this LinkedIn LIVE event.

To register, click on the link in the comment section.

What are the challenges you are facing as a tech professional?

Share with me in the comment section.

Repost ♻️ if you find this beneficial for others.

#entrepreneurship #growth #personaldevelopment 


Do not be left behind in a globally connected community 😊

Let me share a story:

Years ago, I needed a placement for my industrial training,
I was in my 4th year in the university.
The “who do you know” syndrome was still very much at play.

No one lets you in if you don’t know anyone.

I trekked from Okota to Isolo to Oshodi in Lagos state, submitting my application in every company I saw.

Some allowed me in, some their security chased me away! 🥺

This also happened when I graduated; there was no help.

I stayed 5 years after graduating without a meaningful job.

Today, all those walls are broken.
We live in a #borderless economy and you can access opportunities globally.

From the comfort of your village.

The power of networking cannot be overstated in this #ecosystem.

The person you connect with digitally can be your savior tomorrow.

Don’t snooze!

Imagine when you now power this up with physical meetups.

The sky will be your starting point.

This Saturday, I invite you to join me and my friends; Peter Ebuka Agbo and Precious Kalu.

Lagossssss!!! This is for you.

Go here for further information https://bit.ly/GGP_hangout

Happy Sunday Felas 🤗

.............................................................
My name is Ifeanyi Inspires, Ph.D and I am an #inspired writer.

PS++ Don’t forget to follow the brand new #iffi_inspires to stay updated on all my posts.

Marketing is not magic! 👌🏾

Yes, you read that right, Ma.

Marketing is not magic.

You cannot just do abracadabra or play around and be expecting leads from the sky or make sales. 🤣

No, not at all...

Marketing requires you to put in your effort, Sir, be intentional and consistent.  👌🏾

I see a lot of business go into marketing without any clear dimension.

To master and win at marketing, especially social media marketing, you must do the following:

☑️ You must have a strategy.

This is an approach of how you would generate leads, nurture them and close them. ✌🏽

If you're not generating leads, nurturing or closing them, then you're not doing social media marketing effectively.

☑️ You must understand your audience.

This is another major key to doing marketing properly.

You can't be pitching or selling to everybody, because everybody is not your defined target. 🤷🏾

Learn to figure out who your unique prospects are, that's the only way you can address their pain points with a personalized approach.

And then, knowing and understanding your audience is not just enough.

☑️ You must learn to niche down to the particular audience you really want to serve.

So you don't end up talking to everybody and talking to nobody.

You must know what you are promoting and the value proposition of your product or service.

Now over to you. 😉

What are the challenges you are facing in your social media marketing endeavours?

Share them in the comment section.

Let me continue by telling you to note that a better way to generate leads is creating a lead magnet. 💯

A lead magnet is a valuable, free resource that a business offers to potential customers in exchange for their contact information.

The primary purpose of a lead magnet is to attract and capture the attention of the target audience, with the ultimate goal of converting them into leads and eventually, paying customers.

Just take a lead magnet as bait you use to catch a fish in the sea.

You need to put out a bait that would draw them to you.

That bait you put out is called a lead magnet.

As they get what they need, you also get what you need.

Now, your lead magnet must be valuable and not just a wishy-washy thing.

That's the only way you can make it stand out if you want it to convert.

Are you finding it difficult to win the social media marketing game? 🤔

You can send me a direct message and book a one-on-one coaching on social media marketing.

If you need us to run your company's campaigns or you want your marketing team to be trained, kindly contact PAASE Marketing Firm Ltd. 💪🏽


Kindly repost ♻️ if you find this beneficial for others.

#businessowners #entrepreneurship #sales #marketing #growth

I've been searching for jobs on various platforms, but no luck so far. 🙁

Is there another way to find better-paying jobs? 🤦🏾

This might apply to you.

Yes, there's a platform for job seekers.

This week's newsletter explores a less-known job resource 💯

It's not widely talked about.

This is important if you're chasing your dream job. 🦾

Indeed, people find jobs that fulfill their goals, and you can too.

Enjoy the read & share ♻️ if you think it could help others.

Have a wonderful weekend. 😊✌🏽

#community #personaldevelopment #careers #networking #entrepreneurs

Peter Ebuka Agbo on LinkedIn • 4 min read

Why Networking Matters: A Must For Job Seekers.

“I spend so much money on running costly paid ads and yet I am not making sales?” 🤷🏽‍♂️

“What am I doing wrong?” 

“Is my offer not attracting my target audience?” 🧐

This might be you asking these questions wondering why your campaigns are not yielding your desired results. 

This weeks’ newsletter explores how you can make your offer stand out and get a high return on your investment. 

This is a must read if you are an entrepreneur, a business owner who is starting out or finding it difficult to get clients from your marketing campaign. 🦾

Enjoy the read & repost ♻️ if you find this post insightful to others.

Happy Good Friday to you! 😊✌🏽

#entrepreneurship #marketing #sales #businessowners #digitalmarketing

How To Make Your Offers Stand Out In A Competitive Market.

You have a choice: dwell on the past with regret or focus on planning for the future.

Read this: 👇🏾

Consider the words of Dr. John Maxwell:

“It is better to look ahead and prepare than look back and regret.”

This quote offers two perspectives and I’ll draw from one of them. 

I remember my primary school days. 

I would make a mistake and try hard to erase the mistake before submitting my work to the teacher. 

Just to clean up my mistake, I resorted to using chalk. 

I later upgraded to using saliva. Funny right? 😁

But guess what, it made that area look dirty and also affected the whole book.

Instead of moving on with writing and being careful not to make another one, I wasted time trying to correct the error. 

One day, a kind-hearted teacher who cared deeply for  me pulled me aside and gave me some words of wisdom. 💯

He said: "Anytime you make a mistake just cross it and move on.”

He added that trying to erase my mistakes would only damage my book further. 

In my ignorance, I told him that I dislike people seeing my mistakes.

But he chuckled and said: “Trying to erase your mistakes will make more people know about your mess and keep you stuck at a particular point without growing.”

Today as I write to you, those words still hit me hard. 🙇🏾‍♀️

A lot of us are stuck in the regrets of our past mistakes and failures.

We spend time dwelling in the past that we lose sight of the future and what it holds. 

You must understand the importance of letting things go, especially when they are in the past.

You have to look ahead and prepare for a better future.

Instead of looking back and wallowing in regret. 

To have a better future, 

🔰You must consider your values and vision.

🔰You have set goals and prioritise the most important things. 

🔰You have to tap into professional and personal development. 

This can be achieved through mentorships, training, attending conferences, seminars, workshops, etc. 

Even networking events can offer you professional and personal development. 

That’s why you shouldn't miss the GGP Community hangout happening on the 13th of April 2024.

A space for artists, business owners, employees, creatives, entrepreneurs, and other professionals from tech, fashion, entertainment, lifestyle, media, and more to have a few hours off to refuel.

You can use the registration link in the comment section to be a part of us.

Today’s April 1st and the first month of the second quarter of the year. 

You’ll need to take out time to do some appraisal of the past three months, but don’t dwell on your failures or regrets.

You can still achieve your dreams when you look ahead and forget the past. 

What it takes to get free is different from what it takes to stay free.

I am rooting for you big time. 💪🏽

Happy new month and cheers to a productive week. 


Repost ♻️ if you find this post insightful and beneficial for others.

#personaldevelopment #growth #entrepreneurship #careers #lifestyle

Peter, I'm not generating leads from my social media page, oh!

I don't know what I'm doing wrong. 🤦🏾

A client cried and complained about this to me, and the solution I provided was so simple.

Is that your case too? 😤

Find out in today's newsletter.

I have provided you with strategic approaches you can follow in order to maximize lead generation through your social media pages. 💪🏽

Enjoy the read & share ♻️ if you think it could help others.

#marketing #digitalmarketing #businessowners #entrepreneurship #sales

Peter Ebuka Agbo on LinkedIn • 3 min read

5 Proven Strategies How Businesses Can Generate 70% Quality Leads Without Running Ads.

Our very own chess master, my friend and brother, Tunde Onakoya is attempting to break the Guinness World Record in the United States of America. 

When Tunde says he is going to attempt to break the Guinness World Record of 56 hours of playing chess non-stop and still win, then we have to give all the support he needs. 

One thing that moves me about him is his willingness to help the children of Africa. 💪🏾

In his words, he is going to attempt to break this record for millions of African children, to give them hope again. 

Through his non-profit initiative, Chess in Slums Africa, over 10,000 children in impoverished communities have been impacted. 👏🏾

Through the game of chess, he has secured fully-funded educational scholarships for over 500 children to local and international institutions.

Through him, impoverished children have gotten access to free health care services, their dreams have been awakened, and now they have hope.

He’s calling the entire Africa and the world at large to join him as he plays for the dreams of millions of children across Africa without education. 

He needs our support more than ever to raise awareness and support for the incredible work he is doing at Chess in Slums Africa and the Gift of Chess. 

I will be supporting my friend, Tunde Onakoya 

Will you? ☺️

Click on the link in the comment section to show your support.

Kindly repost to spread the word as well. ✌🏾

Without applying these strategies correctly, your business may struggle to survive.


Read this.👇🏽 

After generating your leads and nurturing them, what is your ultimate goal?

The sole aim of every business is to make sales today, tomorrow and forever. 💯

Therefore, after generating leads and nurturing them, the last thing is to CLOSE.

Now you may wonder; I have lots of leads and I've been nurturing them, but they don't want to pay for my service. 

Well, there are some strategies you can use to convert them into customers today.

And at this point, you'll want to click the notification bell on my profile, so you don't miss my content in the future.

So, this is how it's done:

☑️ Clearly understand their pain points & establish trust:

From the pain points you observed, listened to, and understood, you can create a valuable solution.

Personally, I go ahead and highlight the key benefits it offers compared to alternatives.

Thereafter, the solution should be able to offer tangible solutions to their problems, NOT just features.

☑️ Address objections:

Whenever I am mentoring a group of marketing team, I always remind them to be ready to encounter objections from prospects.

Objections are a natural part of the sales process - they're a sign that the lead is engaged and considering your solution.

The key is to address them proactively and with empathy.

First, try to anticipate potential objections ahead of time.

Then, prepare responses for the most common objections so you can address them seamlessly.

☑️Create a sense of Urgency:

What are their needs, and when do they realistically need a solution in place?

Use that information to anchor your sense of urgency.

Next, highlight the potential consequences of inaction.

Tie it all together by outlining the next steps and setting a clear deadline:

"If we can lock in the payment by the end of today, I can guarantee that my team at PAASE Marketing Firm Ltd will have your company's marketing campaign scheduled before the holidays to ensure you start getting the results you desired as soon as possible."

☑️Lastly, close with confidence and always do a follow-up.

Say something like, "Based on everything we've discussed, I'm confident this is the right fit to help you achieve your goals. Are you ready to move forward?"

Don't say "I think this is a good option for you" - say; "This is the best solution to address your needs."

I've revealed more insights on how to generate leads/clients and close over 70% of them in the first sales & marketing book written by yours truly, ME. 🥳

You can have a copy using the link in the comment and gain FREE access to a 30-minute sales consultation afterwards.

If you can implement every secret in the FBR Blueprint, you will 5x your closing techniques and have the opportunity to work with your desired clients.


Repost ♻️ if you find this beneficial for others.

#entrepreneurship #sales #businessowners #marketing

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