HEYDAY

I direct all things creative for HEYDAY, a creative production studio focused on turning insights and stories into stunning films and branded content.

Co-Founder and Creative Director

Freelance

Stept Studios, Apple, ALEO, AKQA, Deutsch LA, Chiat\Day LA, Saatchi & Saatchi, R/GA, Dapper Labs, Johannes Leonardo, THE NEW COMPANY, Laundry Service, BASIC®, We Are Royale, Hype, Blockchains Inc, etc. 

See my work at peterneils.co

Creative Director / Copywriter

Hype

Creative Director

Blockchains, Inc.

Stept Studios

Led successful pitches for sport and auto companies that included discovery sessions, research, concepting, writing, storyboarding, art direction, and remote presentations, etc.

Aleo

Led creative development as Aleo prepares to launch on mainnet including campaigns, social, branded content, digital, experiential events, brand actions, and partnerships.

Apple

Worked within an incredibly talented team to write messaging for the global iPhone 14 Hello Yellow campaign with Apple Marcom. Also partnered with the Photos team to direct a Commissioned by Apple film featuring Reuben Wu.

Led creative for a new brand launch from Blockchains, Inc. including campaign, brand film, time square takeover, experiential events, content, digital, OOH, partnerships, and brand actions.

Conill Advertising

Managed the TMO creative team through a variety of social and digital projects, and also lead five successful pitches for the agency.

Dapper Labs

Lead the WNBA launch on Top Shot featuring Lisa Leslie. Also helped on a variety of projects including digital experiences, branded content, and launching LaLiga.

Peter Neils is a creative director and commercial film director based in Los Angeles, California. 

See peterneils.co and heydayagency.co for work samples.

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