Peter Armaly's Linkedin Analytics

I am a senior-level executive with over 25 years of experience in GTM (sales, marketing, product, and customer success) often acting in the informal role of cultural broker, and specializing now in Customer Success as a Service (CSaaS). CSaaS is a cutting-edge approach that enables companies to build, operationalize, and transform their customer success organizations, improving their metrics and reducing churn and increasing retention. As the Vice President of Customer Success at ESG, I represent the ESG brand to the market and communicate our advanced thinking about the vital role that customer success can play for most companies, if built and managed well. I also advise the executive team of Proof Analytics, a leading automated marketing optimization platform, on customer success topics and best practices. Additionally, I am an industry researcher, a co-author of a customer success industry training study, and a visionary leader who has been recognized as one of the top influencers in customer success for several years. My mission is to help customer success leaders understand what it takes to transform their practices and make them fully digital and better-prepared to not just to defend against, but to exploit, the external forces that are disrupting business. I am passionate about creating and sharing quality content (presentations, blogs, podcasts) on customer success and related topics. I am also a customer success expert advisor for PeakSpan, a private equity firm. I enjoy speaking about customer success at company events and engaging with other professionals in the field.