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People don't buy tips, lists, tactics, trends, or unpopular opinions. They buy real messages; they buy content that activates their psychographic needs! You still don't get it? Keep reading... The truth is every content you share online either attracts your target audience or pushes them to check other places. My 10 years in the content marketing industry taught me that every target market doesn't have time for assumptions. People buy things based on real emotional validations, not assumptions. They also don't have time to wait until you’re trusted _ either you catch them the first day or you lose them the whole time. I know so well that your brand has been creating content across its marketing channels before, even those relevant to the industry, yet your ROI for your business has been very poor. You must have even hired many freelance content marketers and agencies to help curb the messaging gap within your business content goals - yet it seems you are spending on a vacuum! Are you thinking it's your offer that sucks? Hear this... - Your offer doesn't suck! - Your product isn't the problem - Your service isn't the problem - Your value Pro is seductive The problem is your message! Yes, the content messaging is the problem. You need the right message to activate your market to the decision they want. Here's my quick survey result: - Right message = right audience - Right audience = right views - Right views = right clicks - Right clicks = increased ROI - Increased ROI = increased revenue - Increased revenue = Increased business growth And yes, increased happiness for you, your business, and your employees. Stop spending money on content that won't get you ROI for your business. Hit me on DM or Email me _ at hi@philipsunday.com to help shift your messaging strategy. I assure you a 90% result!
Check out Philip Eze's verified LinkedIn stats (last 30 days)
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