Philippa Ochonski's Linkedin Analytics

I am a seasoned Marketing Director with over twenty years international experience in market leading IT organisations. Customer focused, results driven and creative with strong organisational and interpersonal skills. A proven leader with a desire to achieve and ability to deliver. A dynamic Marketer experienced in predominantly B2B technology industry organisations including hardware, software, services, cloud/SaaS and open source, but also having Charities as another string to my bow. Having worked for both large corporates, like IBM and HP, and small to medium size companies including Tower Software, Coremetrics and Alfresco, this has made me agile and adaptable. I develop both strategies and programmes that achieve desired business goals operating under varying budgets and resourcing levels, irrespective of business maturity. This means being strategic whilst also being hands on to turn ideas into reality. I am currently working with The Marketing Centre whom have an extensive team of proven, successful part-time Marketing Directors offering their expertise to small to medium sized businesses. If you think your business could benefit from my experience and that of The Marketing Centre and are interested in finding out more, get in touch at [email protected] Specialities include: • Leadership and builder/manager of strong teams • Product marketing and value proposition development • Marketing strategy, planning and communications • Company rebranding • Business development and pipeline management • Demand generation and field marketing • Marketing automation • Campaign development, execution, measurement and analysis • Customer Marketing and customer relationship management • Channel Development and Marketing • Vertical Marketing and line of business • Structure and process development