Phillip Friedman's Linkedin Analytics

Passionate, results-producing product marketer with significant experience leading the definition of foundational product positioning and delivering that to market via air cover, lead generation and CRM marketing. Strong track record working with diverse, cross-functional teams to build and refine great products and create demand for those products through compelling story-telling and rock solid execution. Co-founder and Director of The Madhouse Project, one of the largest non-profit organizations supporting The Seattle Cancer Care Alliance. Specialties: * Product Marketing: Product Strategy, Defining Core Product Narrative, Positioning, Messaging * Marketing Execution: PR, Analyst Relations, Lead Generation Marketing, Relationship Marketing * Product Management: Product Prioritization and Planning, Project Management, Cross-Functional Development, Enterprise Software, SaaS, Cloud Software