University of South Florida

Data Analytics Intern - USF Information Technology

SurbhiLately Product Management Fellowship

Product Management Fellow

American Marketing Association

AD of Fundraising

Alumni Relations Manager

MyArea Network

Digital Marketing Intern

Xanh Project

- Produced and wrote 5 promotional posts on Facebook that informed audiences about the career workshop and gained 1000+ interactions.
- Constructed banners, posters, and flyers on Canva and Lightroom for web and social media campaign on Instagram and Facebook, which increased our follower count by 80%

Marketing Assistant

Ichange Youth Camp

- Engaged with the Organizing Committee and International Interns from Japan, Hongkong, and more to create campaigns that promoted the international summer camp on social media and improved the registration rate by 10% compared to previous years.
Produced promotional content and implemented creative ideas like outdoor workshops and Instagram takeovers to reach 2,500+ high school students 
- Spearhead social media by utilizing digital marketing strategies on platforms including Facebook and Instagram to drive audience growth and engagement from 21,036 to 21,443 followers in 3 months
- Communicated effectively with 8 high school administrators to collaborate in advertising campaigns and conducted 22 classroom presentations promoting the international summer camp.

Ambassador

The World Scholar's Cup

Adjudicator

The Color Project

- Organized and hosted a workshop regarding critical thinking and public speaking for more than 100 high school and college students from Ho Chi Minh city to help them improve their communication skills.
- Formulated ideas and strategies to create events that can educate and support more than 3,000 students from Vietnam. Used direct marketing and other methods to gain hundreds of followers on Facebook.
- Created promotional materials on Canva to organize virtual mini-games on Facebook with 150+ students to increase interaction and awareness on social media platforms from 8% to 10%

Project Assistant

I am studying Business Analytics and Information Systems at the University of South Florida with experience in product management, digital marketing, data analytics, and interdisciplinary team building.

I participated in multiple projects and organized two workshops of my own, which has led to my strong abilities in problem-solving, content creation, data analysis, and graphic design.

I am continuously expanding my knowledge in the Product Management industry. I have had experience analyzing trends, coming up with marketing campaigns since early 2017, and currently taking Digital Marketing, Product Management, Data Analytics and SQL courses to be well-equipped for my future profession.

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