HANNspree

Achievements
♦ Launched an IoT track & positioning solution, which is acquired by a notional carrier provider and in the final testing phase before deployment in 100+ factories.
♦ As a member of the innovation product development lab, conceptualized, designed, and launched the thinnest smartwatch and digital notebook on the market.
♦ Led launches of 12 B2C electronic products (smartwatches, tablets, and Apps) in 1.5 years, tripled the SKU of commodities, and doubled the revenue.
♦ Reduced 30% of product launch and onboarding time by establishing an agile product development process.
♦ Led a cross-functional team of 8 (design, PM, engineering), to develop MVP from PoC to API release; reduced project implementation time by 50%.
♦ Develop a proprietary watch OS and API by conducting UX/UI designers and cooperating with engineers; expected to reduce operation cycles for upcoming functions by 30%.
♦ Awarded by IF and Red-dot and received 5+ patents.
♦ Built an academic education SaaS in the Beta test stage for the B2B market.

Responsibilities
♦ Build and lead a team of 12 people, including UI/UX, ID designers, and product managers to develop smartwatches, tablets, and their IoT ecosystem for B2B/B2C markets in 5 markets.
♦ Develop product roadmaps and effectively communicate technical and strategic vision with stakeholders based on business requirements and trends.
♦ Accentuate human-centered design, customer empathy, and competitor analysis to define & prioritize requirements.
♦ Define product metrics (overall satisfaction, rate of active users, etc.) to optimize apps and platforms.

Group Product Manager

TAYOHYA CORPORATION

Achievements
♦ Launched fragrance & bath collections, generating 40% of the company's annual revenue.
♦ Accelerated net income growth to +10% YoY by developing B2B grocery product lines in cooperation with the sales team to demonstrate user scenarios to clients.
♦ Awarded by 2017 International Housewares Association Global Innovation Awards (GIA).
♦ Designed and launched a concept flagship store by leading a cross-functional team and suppliers, resulting in a 30% increase in customer resurrection rate and a 15% increase in franchise recruitment.
♦ Led implementation of a 3rd-party VR system for furniture & decor, fostering collaboration & co-development.

Responsibilities
♦ Conducted market research and collected materials reflecting trends in popular culture (fashion, film, decor); created 6 semiannual trends insight reports through CMF analysis, and then worked closely with stakeholders on publishing soft decoration guides based on the reports.
♦ Defined the retail roadmap by directing the internal design team, external agencies, and suppliers; presented to executives from 3 functional departments.
♦ Upgraded the brand from a grocery store into a lifestyle advocator by launching seasonal homewares and conducting visual merchandising by leading the procurement and marketing team.
♦ Led a cross-functional preparation team of 20 to exhibit at Shanghai Furniture Fair successfully.

Program Manager/ Senior Design Manager

Design Manager

U10 design

Achievements:
♦ Launched a smart-home brand with 8 products in Japan and US markets within 1.5 years.
♦ Received Golden-Pin Award by launching the first panorama consumer webcam and shipped more than 3K units within 3 months.

Responsibilities:
♦ Proposed game-changing designs (e.g. consumer electronics, housewares, home appliances, sports equipment, etc.) by analyzing consumer behavior, market trends, brand strategies, and customer needs; helped clients upgrade the quality standard by communicating with their suppliers directly.
♦ Collaborated with GM, PMs, salespeople, engineers, suppliers, and a cross-functional team of a wireless communication tech client to develop and launch smart home products.
♦ Designed a coworking space in DongGuan, China, by creating user stories and scenarios to align with stakeholder visions.

Project Manager/ Industrial Designer

Hi, I'm Melody Yang. I have 10+ years of experience launching B2B and B2C products, including apps, wearable devices, tablets, and IoT services. 
  
  In my previous role, I built and led a team of 10 and oversaw a portfolio of 10+ products in the IoT and Consumer electronic space. I successfully launched the thinnest smartwatch and digital notebook in 3 markets, and 2 of my products exceeded the company's crowdfunding goals in Japan within a week.

  I’ve also led the brand and product strategy for a leading tech firm and built a portfolio of 8 smart home products. The brand launched in 2 markets successfully within 1.5 years.

  I'm looking forward to being a PM using AI, IoT, and design thinking to help millions of users live a more comfortable lifestyle physically and mentally.

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