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Pragya Sharma Salecha's Linkedin Analytics

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9 years of experience in diverse marketing domains- Advertising, Branding, Marketing Communication, Loyalty Marketing, Email Marketing, Direct Marketing and Digital Marketing. • Have expertise in development and implementation of communication strategies and advertising approaches and product positioning. • Developed and managed Loyalty Programs in coordination with other teams: Analytics, Data Centre, Web/Interactive and Rewards Management. • Development and execution of DM campaigns in print, web and mobile. • Deft in tapping potential accounts, analyzing their requirements, rendering communication consultancy to the clients and negotiate (commercially) for the business association. • Business relationship management, growing and managing professional associates and client relationships to improve customer contentment & consequently customer loyalty, repeat & referral business. • An effective communicator with good inter-personal, presentation and negotiation skills and abilities in forging business partnerships with clients and achieving quality product & service norms. Specialties: Digital Marketing, Brand Management, Advertising, Online and Offline Marketing Communication, Direct Marketing, CRM and Loyalty Marketing

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