San Damiano LTD

• Manage the Social Media Accounts of the organisation
• Create content to increase engagement and promote brand awareness
• Maintain and update organisation websites, designing and implementing changes as needed to ensure optimal user experience
• Design Marketing Collateral, both digital and print, using Canva to promote the organisation's brand messaging
• Oversee and manage the CRM software for the company's treatment centre, ensuring accurate data entry and efficient use of the system
• Track, report, and analyse Website and Google Business Analytics
• Stay up-to-date with New Digital Technologies, social media and SEO best practices

Marketing Executive

Apidel Technologies

- Develop Engaging, Creative, and Innovative Content that will enlighten audiences and
promote brand-focused messages
- Design and execute Social Media Strategies to achieve marketing targets
- Administer all the social media accounts of the organization, ensuring up-to-date content
- Liaise with designers to ensure that the content is Informative and Appealing
- Collaborate with teams to create Social Buzz regarding new event launches
- Prepare weekly and monthly reports on Web Traffic and ROI for the leadership team
- Monitor SEO and Web Traffic Metrics and enhance them for better Search Engine Results
- Optimize Website Copy and Landing Pages for search engine marketing
- Perform Keyword Research, expansion, and optimization
- Recommend changes to Website Architecture, content, linking, and other factors to improve
SEO positions for Target Keywords
- Track, report, and analyze Website Analytics and PPC initiatives and campaigns
- Stay up-to-date with New Digital Technologies, social media, and SEO best practices

SEO Strategist - PR & Social Media

Torrent Gas

- Coordinated various Commercial & Marketing activities for Torrent Gas Pune Unit
- Drafted 50+ Press Notes for Online and Offline Media in English, Marathi, and Hindi
- Composed Brochure and Banner Content for Digital and Print Marketing Activities
- Resolved Customer & Operational Issues at the Management Level, as a part of the Escalation Matrix
- As part of vendor management, I was responsible for Work Delivery and Payment Approvals
for 6+ vendors
- Administered a team of 12+ Marketing personnel and spearheaded their daily activities
- Generated & Reconciled more than 3000 bills for every Energy Bill Cycle
- Handled Amortization activities for more than 6 Energy Billing Cycles for Pune Unit

Taplio

Prajakta Naik's Linkedin Analytics

Prajakta Naik

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Prajakta Naik

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