Ashapurna Buildcon Ltd.

-Overseeing MARCOM and the entire marketing operation at Ashapurna Buildcon.

-Leading a team of 6 members - 2 Digital Marketing Executives, 2 Graphic Designers, and 2 SEO Executives.

-Planning Marketing Strategy, conducting market research, and constantly upskilling.

-Managing Social Media Campaigns on Facebook and Google Ads and Email Marketing campaigns.

-Overseeing Bulk SMS and WhatsApp message marketing.

-Liaison with Radio stations Heads, finalizing Jingles, and monitoring radio campaigns.

-Liaison with Newspaper publishers, getting ads designed by Graphic designers and monitoring the publishing of ads.

-Preparing Minutes of the Meeting, weekly, and monthly reports.

-Tracking KPIs of staff, campaigns, and operations to optimize them for better profitability.

-Social media management tools familiarity (analytics, schedulers, etc… ie. Monday.com, Buffer,and Hootsuite)

-Strong Analytical skills (ie. Google Analytics, Google Sheets, and Excel)

Digital Marketing Manager

Worked as Google Ads Specialist for the process of Google
- Making calls to the interested leads in promoting their brands online
- Devising Google Ads Strategy for Clients
- Suggesting ad types suitable for their requirement
- Estimating budget for campaigns
- Onboarding and closing the contract

Sales Specialist

Enterpriser

- College level Entrepreneurship program
- College kids received lectures from Entrepreneur's through video conferencing
- Spoke to hundreds of Students on the topics of Entrepreneurship, Personal Development, Sales and Networking 
- Bought CNN, Forbes featured Celebrities, Entrepreneurs, Industrialists to educate college kids
- Cold Calling and cold emailing colleges to pitch events/workshops
- Interviewed thousands of applicants for various roles
- Hired and managed 30 college representatives

Founder

Shiprocket

- Worked in the Kartrocket department of Shiprocket,
- Kartrocket was SAAS based company providing services of website creation and integrations to E-Commerce platforms,
- Worked as Project Manager for SMB and Enterprise Clients
- Consulting with internal stakeholders to determine the website's desired appearance and functionalities.
- Conceptualizing the website design process and leading 3 member team ( 2 graphic designers and 1 UI/UX designer)
- Developing user-friendly and visually appealing interfaces, and performing SEO procedures.
Integrating images, embedding videos, and adding plugins.
- Troubleshooting and testing prototypes, as well as monitoring the live deployment of the product.
- Providing mentorship to junior developers and facilitating suitable interventions to deliver the project on time and within budget.
- Documenting website development processes and procedures.
- Preparing project progress updates for senior executives and performing website demonstrations.
- Keeping abreast of developments and trends in website design

Project Manager

Akosha India

Akosha was grievance redressal forum where people used to file complaints against big brands for inconvenience caused to them
Role of Chat Support Agent, whosoever downloaded the app of Akosha and queried on the platform.
My role was to talk to them and provide resolution to them.

Brand Expert

Punjab State Power Corporation Limited

*Trained under Government professionals, analyzed the working of protective elements through  applications of protective elements at various level of Substation
Learnt 
*Key items and processes in substation design including 
 -Electric Substation Types
 -Insulators
 -Transformer
 -Bus Bars
 -Breaker Switching Phenomena And TRV
 -Circuit Breakers 
*Specifications for the various pieces of equipment
*Design requirements for Substation
*Control and wiring diagrams, voltages, ratings, protection, earthing/bonding and metering.
*Inspection and testing considerations
*Commissioning,operations and maintenance method

Industrial Training-II

Indian Railways

Learnt
*      Traction System,Comparison between different types of Locomotives, Static & Rotary equipment.
*      Power and Auxiliary Control Circuit, Pneumatic & Braking Circuit
*      Bogie, Wheel arrangement, and types of drives.
*      Maintenance schedules of Loco, TM, auxiliaries, Bogie & other Loco Requirements.
*      Failures and various Modifications.
*      Visit  to loco shed, trip shed and loco workshop.

Industrial Training-I at EMU Carshed

With over 8 years of dedicated experience in the world of marketing, I have had the privilege of steering the ship in a multitude of marketing domains. 

My passion for creating impactful marketing campaigns has allowed me to lead and collaborate with a talented team, while also developing a robust network of industry contacts.

The best way to reach me is via email at prateekkarn5@gmail.com or via LinkedIn messages.

Thanks

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