Auckland Business Chamber

Data and Automation Specialist

GoodGigsNZ

- Founded and curated GoodGigs, a data-driven automation project and search directory for local live music events in Auckland, New Zealand.
- Showcased innovative automated workflows that streamline the discovery and promotion of live music events, enhancing the local music community's experience.
- Leveraged cutting-edge technology to create multiple automated processes, enabling seamless event updates, ticketing, and audience engagement.
- Empowered musicians, event organizers, and music enthusiasts with real-time data and insights for data-driven decision-making in the music industry.

Founder and Curator (Not For Profit)

Woop

- Implemented Woop's operations through automation by curating automated recipe cards, saving 50% of organizational time.
- Engineered an ingenious workflow that automates the recipe card curation process, enhancing productivity and accuracy.
- Implemented automated dashboarding for the Operations department, providing stakeholders with real-time insights into labor costs, cost per meal, and more.

Sales Operations & Automation Strategist | Fractional Consultant

RevPartners - Elite RevOps HubSpot Partner

RevOps Strategist 

Proposition

Solution Architect.

Systems Design and Implementation

Few of my responsibilites is as follows
1. Build RevOps strategy for scale-ups and SMB's
2. Hubspot Enterprise, Professional Implementation for sales and marketing
3. Hubspot onboarding/training
4. CRM data migration to Hubspot
5. Low code/No-code integration
6. CMS / Landing page builds
7. Complex Hubspot Workflows.
8. Data cleansing and migrations
9 Integrations between Hubspot and third-party apps like Shopify, Webflow, WordPress, Airtable, Zendesk, 9. Xero, Eventbrite, Webinar software, Salesforce, Slack, Stripe and more.
10. Business Intelligence and Analytics

RevOps Lead 

Building data architecture and analytics framework along with dashboarding solutions contracting for 2Degrees (telecom), AKQA (part of WPP) and Proposition (Agency).

The wide range of problem solving tools comprised of -
Martech and Web Analytics: Unica, Hubspot, Google Analytics
Analytics: SQL
Dashboarding: Google Data Studio, Databox

Media and Marketing Analyst

Stats NZ

The housing demand in New Zealand is constantly growing and there has been a lot of concern about the adequate supply of houses for a number of people. The aim of the research was to examine which statistical model correctly estimates time to completion of a dwelling.
Time to Event Analysis was adopted using Kaplan Meier curve, the trajectory to define time to completion of a dwelling. 
Probability of completion to any point was estimated from cumulative probability of completion of the preceding time intervals.
Kaplan-Meier analysis facilitated the understanding of time to completion across different time lengths considering both completed as well as cancelled dwellings.
A transition probability matrix was then created based on the consented and the completion dwellings on quarterly basis. This aggregated matrix helped in forecasting the approximate time to completion for the dwellings consented recently.

Data Research Analyst Intern - Accomodation, Building and Consent

Engineyaars (Educational startup)

• Founder and Curator at Engineyaars.
• Web development using front end frameworks like html, CSS.
• Develop ideas, research and generate topic wise content.

An Educational Startup catering to Engineering students (Peer to Peer Learning Platform)

Revenue and data automation at an intersection of AdTech and Martech. I have been working for brands across E-commerce, Automotive, Finance and FMCG sectors providing business intelligence and analytics solutions helping them attain maximum ROI on their marketing budgets.

BI solutions: Datorama, Domo, Data Studio, Tableau, Power BI and honorable MS excel

Adtech (Analytics and tracking): Google Analytics, Google Tag Manager, DV360, Google Ads, Facebook, Mediamath, TTD, Zedo (Publisher side).

Martech: Hubspot (Certified), Mailchimp 

Open Source Analytics/Data Wrangling: R, SQL, Google BigQuery

Skilled in Data Analysis, Visualisation and Predictive Analytics. Passionate about Data and problem-solving. 

Hiking, reading or gigs over the weekend.

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