Priscilla Lau's Linkedin Analytics

Service is my compass, impact is what i'm chasing, connection is my goal. Creative and solutions oriented executive with over 15 years of experience in the tech and media industry, specializing in content and product partnerships. I am a founder, media consultant, and partnerships ninja who is passionate about bridging communities and making the world more connected. I founded Representation Matters to grow the digital presence and impactful partnerships among organizations, non profits and creatives. Previously, I was at YouTube, where I managed the largest and most influential creators and media companies with over 500 million subscribers and 169 billion views. I advised them on content strategy and platform dynamics to maximize revenue, uploads, views, and watch time. I have a strong background in sales, strategic partnerships, and new business development. I am a recognized leader in the creator economy, featured by Business Insider and awarded by ADCOLOR. I have a track record of driving growth, innovation, and social impact through my partnerships and projects. I am driven by my mission to empower diverse voices and perspectives in the media landscape and to create positive change in the world.