Global advertising and eCommerce agency offering strategic clarity and customer insight to drive audience engagement and business growth. Helping brands execute seamlessly across eRetail, digital marketplaces, and B2B by delivering award-winning commerce capabilities.

Senior UI Designer

Wunderman Thompson Commerce & Technology

Working on the Ford of Europe automotive account to execute a new and highly competitive eCommerce experience spearheaded by the sale of electric vehicles.

Collaborating with the client, as well as the design leads and content team to create user-centred designs, ensuring the delivery of intuitive and visually appealing eCommerce interfaces that align to Ford’s design system and brand expression.

Bernadette

Advised on best practice UI principles and usability to help VCCP advertisers visualise integrated campaigns within the digital space, communicate ideas effectively, design extraordinary customer journeys and exceed expectations for clients.

Team member in charge of the O2 digital transformation programme, which aims to reimagine their eCommerce presence in order to optimise the alignment of individual needs and the personalisation of My O2 services.

The creation of winning pitch designs for Fortum & Mason, followed by MVP page flows to communicate functionality of an embellished interactive ‘help me choose’ hamper tool, while working collaboratively with the in-house team at F&M.

Aviva

Accountability for the design delivery of large-scale migration projects to AEM (Adobe Experience Manager) platform, including Aviva Investment, Retirement and UK Business public facing websites.

Contributing to Aviva’s rapidly growing ION design system and component library. Aligning ideas to brand and digital specifications and making them suitable for universal usage across Aviva’s array of digital products and long-form editorial content.

Re-design project of the corporate Aviva Business Solutions website, working alongside UX, copywriters, marketing professionals and the agency Razorfish, to provide fully responsive and tightly time-boxed designs — launched to increase awareness and engagement of workplace auto-enrolment.

FedEx Hackathon Winner. The task for a select team within the 24 hour Aviva hackathon included the execution of prototype and presentation for the My Aviva Safe mobile app.

Empresa Limited

Implementation of client ideas, creation of website interfaces, design of wireframes and sitemaps, development of online brand identity.

Responsible for designing the Norfolk Wildlife Trust website, an award-winning wildlife trust organisation. Creating a full UX overhaul and new interface design, and use of modular Kentico CMS page editor for easy maintenance.

Digital Designer

Internet Geeks

Team member working closely with senior experts for user experience and front-end developers to produce integrated and functional online platforms. Projects included full CMS, eCommerce, campaign sites and eLearning.

Responsible for the interface designs for SessionCam, an online product which records user journeys, conversions rates, heat maps, and analytics. SessionCam is used globally by companies such as Sky, John Lewis, Aviva, TSB and Eon.

The Click Design Consultants

Internship. Involvement in a multidisciplinary, award-winning creative studio by assisting in the creation of bespoke branding design, logos and illustration.

Graphic Designer

Purcell

Architectural surveying and renovation design of historic buildings across the UK. Project involvement included the design and functionality of a disabled lift for the British Museum in London.

Architectural Technologist

I’m a highly motivated digital designer with a particular focus on finely tuned, well considered interface design, user experience, cultural insights, experimentation and brand evolution.

Taplio

Rafael Kent's Linkedin Analytics

Rafael Kent

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Rafael Kent's Linkedin Analytics

Rafael Kent

Want to drive more opportunities from LinkedIn?

Rafael Kent's Linkedin Analytics