Bonder

Building Bonder.
Track your customer healthscore based in multiple datapoints and get targeted recommendations to reduce churn and improve NRR.

Co-Founder & Product

Arena

Arena as a tool is like Google Analytics for web3 apps. By combining off-chain and on-chain analytics to get better insights about web3 users. We built an MVP and V1, gained early traction, but we didn't find enough market potential at the moment to pursue an ambitious startup. So, we decided to move on. ;)

Arch

Arch is a DeFi platform to invest passively in web3 sectors and indexes.
We build the platform's first version with a deep focus on onboarding web2 non-crypto users into web3.

Product Manager

Buda.com

Growth strategy & execution from 120K to 400k users.
Referral program product owner.

Head of Growth

Fintonic

Relocated to Mexico to be in responsible for Fintonic Latam growth.
• Analytics and strategy for growth kpi using Amplitude and Appsflyer.
• OKR definition, management and forecasting for all growth metrics.
• Develop, track and document growth experiments for the entire funnel process.
• App store optimization, affiliate networks, Facebook ads, Google ads, public relations and branding.

Growth Manager Latam

In charge of Growth and marketing for Fintonic Chile and México.
• Facebook ads, Google ads, email marketing, and public relations.
• Sustainable control of CPA and financial marketing plan.
• Amplitude analytics, Appslfyer and SQL to understand in deep our costumers.

Growth Specialist

kupos.cl

• Data based digital marketing with Google Analytics & Facebook Analytics.
• Dynamic ads for Google Adwords & Facebook Ads, implemented via Google Tag Manager.
• Hipotesis and A/B testing with statistically significant results for ads.
• Email Marketing.

Growth & Digital Marketing Manager

Neoify

As a personal project, I developed an e-commerce store with Shopify to push myself and learn more about analytics software, funnel strategies, data-based digital marketing strategy & optimization, and A/B testing.

• Automated all purchasing processes to obtain control, based on reports to make strategic and growth decisions.
• Planning professional on Meta Ads, defining KPI, creating reports, and optimizing ads.
• CRO with Google Analytics and heatmaps, KPI tracking for sales funnels, and consumer journeys.
• Market research on trends and product life cycle, using tools from Google Trends, audience insights, and Jungle Scout.
• Negotiation and long-term relationships with Chinese suppliers.
• A/B testing on marketing, price variations, and UX/UI to optimize and understand the different stages of the consumer purchase decision through the funnels.
• I optimized for SEO and email marketing to generate organic and quality traffic.

Founder

Banco Bci

• Responsible for carrying out some transactions for fixed income and variable income within the distribution table.
• Development and analysis of client database in Excel.
• Design client files for projects within the company.
• Develop daily market opening reports for the team.

Trading Desk

Passionate about building and growing startups. Analytical and product-led-oriented professional, I help startups find growth frameworks and define relevant metrics for acquisition, retention, and monetization while focusing on healthy growth and product-market fit.

I am interested in startups and angel investing.

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