Lovely Professional University

Aspiring Software Engineer

BiliateHQ

Founder

A CSE Student learning different kinds of skills in tech and IT. In terms of business, I work as a solopreneur managing two websites, one being a secret niche site, and the other being public in the Content Creation Niche. Also planning for something in the services industry, from a freelancer to a full-service person.

I love writing and creating content and sharing them on different platforms for maximum reach. I do it consistently with patience so that I can create a calm business, that I can almost automate one day. 

Other than that, I love reading self-help books, fiction novels, and sometimes a book of any type that manages to feed my curiosity for knowledge.

A lot of people asked me this question on business numerous amount of times.

It’s the reason for “Why I chose to build a business online rather than going for a traditional job?”

It’s not some complex answer and rather a few factors on which I judged getting into this:

1. Geographic Freedom: It offers flexibility to work from anywhere with an internet connection.

2. Time Freedom: It allows me to schedule my own working hours, allowing me to stay consistent even on hard days.

3. Financial Freedom: It offers a higher potential for earnings due to scalability and diverse revenue streams than traditional ones.

And the fundamental reason…

That was because of my mindset or belief in “Services” which led me here.

(Hint: Something related to my newsletter rebranding)

I love the act of serving people, in the simplest manner. The best thing about business is, not just you make a lot of money, but you also get to serve a lot of people as you scale.

PS: What’s your reason for getting into the business or creator industry?

Ayoosh Raj

Planning to attract more organic traffic to your website? Welcome!

Search engines like Google are getting smarter and smarter every day.

They are using AI to understand user intent and potentially answer queries directly through Google's Generative AI feature.

This means content may not always be the first point of contact for users.

Hence, optimizing your site by adapting to this evolving behavior of search engines is crucial in 2024.

Here's a starting point for adapting to evolving search behavior:

1. Focus on User Intent: Go beyond keywords and delve into the "why" behind user searches. 

What information are they seeking? What problems are they trying to solve?

2. Create Long-Form Content: While short answer features exist, in-depth content that provides comprehensive answers and valuable insights is still gonna be highly beneficial.

3. Optimize for Featured Snippets: Provide a quick answer to your user's query that could appear as a featured snippet on the SERP, 

It’s the best rank 1 strategy!

With coming time…

Traditional SEO tactics might not be enough anymore. 

So get started with adapting to new ways to rank higher in the SERPs, as SEO ain’t going anywhere, it’s just getting a bit more competitive.

#SundayMorning

It’s 2024 and we are seeing a lot of AI-generated content that lacks originality and expertise all around the internet.

This can hurt your SEO performance as search engines prioritize high-quality, informative content written by humans with firsthand knowledge.

It’s all about following the E-EAT guidelines set by Google.

Here's a starting point for optimizing your site around AI-generated content:

- Focus on Human Expertise: Leverage AI tools for assistance, but prioritize human input and insights when crafting content.

- Incorporate Fresh Perspectives: Offer unique angles and insights that set your content apart from generic AI-generated material.

- Provide Evidence and Data: Back up your claims with data, statistics, and research to demonstrate credibility and expertise.

- Maintain a Human Voice: Strive for a natural, conversational writing style that resonates with the readers.

In this new AGE of Generative AI and chatbots, you have to work on creating a consistent brand voice for yourself…

… so that you can stay high on the search engine results page, and be even more productive without degrading your quality.

PS: How are you taking action on E-EAT for your website(s)?

4 Ways to Stay Original with AI-Generated Content: 

Everyone's going AI. Be different. Be YOU. 💪⬇ 

A recent study by SEMrush suggested that Google's algorithm prioritizes user data and experience over traditional on-page SEO factors. 

This implies that focusing on UX can indirectly benefit your SEO more than technical stuff.

Users including us, get frustrated when we encounter slow-loading sites, complex navigation, or invasive ads on a site. 

When you optimize the user experience for your site, you have:

- A faster website
- Better Experience
- Increased trust

Here’s how you can take the first steps to make it right:

- Focus on User Intent: Provide them with what they want in the way they want.
- Prioritize Readability: Write clear and concise content so that you provide more value in fewer words without getting your readers bored.
- Optimize for Mobile: Ensure your site displays and functions flawlessly on mobile phones. 
- Improve Page Speed: Use tools like Google PageSpeed Insights to identify areas for improvement.

That’s how you deliver great value to your users, and thereby scale your site’s traffic and conversions.

SEO. Oh, SEO.

Everyone has an opinion, but no one wants to say the truth.

Here's the truth:

SEO is slow. It's not a quick fix.

It's a long-term investment that takes time and patience.

But do you want to know what else is true?

It works.

If you're willing to put in the work, SEO can be the difference between a thriving and a struggling business.

So do your research, create great content, and optimize your website.

And then, the work really begins: link building, content promotion, and maintenance.

It's a marathon, not a sprint.

Are you ready to run?

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What is Real Business?

It isn't a business if it's not automated. It could be able to operate without you.

Just a tiny thing to remember when considering creating a business.

💡 SEO Hack Alert 💡

Want higher rankings on Google? Of course you do!

Include these 3 magic words in every blog post:

1. "Best"
2. "Top"
3. "Guide"

Why? ✅

People love lists and want to read the best/top things or guides to learn something new.

Bonus points: include numbers.
Ex: 10 best, 5 top, 7 guide

And there you have it, folks. An easy way to boost your SEO rankings with these three words.

Use them and see your traffic soar 🚀

Heads up! Google just had a major algorithm update. 🚨 

In short: Google is looking for sites that have a great "page experience".

That means:

1. Easy navigation
2. Fast loading speed
3. Mobile-friendly

So, if you want your site to rank well, you need to focus on:

- Reducing bounce rates
- Increasing session length
- Enhancing user experience

Now is the time to focus on the user. Don't run around hacky optimizations.

Not only will it improve your Google ranking, but it will also make your website more user-friendly.

Win-win. 🥂 

PS: Follow for more content around SEO and monetization. Don't forget to drop your curious comments below.

One of the best aspects of being a content creator is - the role of a "Researcher". 😀 

On whichever platform you are in, you can't grow without understanding your audience or learning from other creators…

..and this means that you need to get back to analyzing and finding some new ideas to test every few weeks. 😁 

I did the same today and went on to analyze active creator accounts, in terms of their content strategy.

Seeing them made me realize there are very few formats that are being repeated by almost every creator.

- Carousels
- Text posts
- Personal Experience
- Posts with Graphics/Self-Portraits
- Infographics
- Videos (Long-form/Short-form)

The best part? 😉 

They all have optimized their strategy based on what their audience loves the most.

They are testing new stuff every once in a while, and also doubling down on what's working.

You should do the same if you wanna keep growing and make your content 1% better every day.

I have finalized that, I'm doing more such stuff and will keep sharing it with you all.

PS: How do you keep your content strategy optimized? Lmk.

SEO isn't for everyone, it's a reality check!!! 👇 

Follow for more, and don't forget to drop your questions regarding SEO in the comments below.

The biggest SEO mistake you're making?

Not having a content calendar.

Here's why:

- Not planning content = unpredictable commitment
- It's harder to track your successes and failures
- It's harder to monetize & promote your content

Here's what you need:

- A list of topics to cover
- A timeline for when you’ll cover them
- A plan to promote each piece

Use Canva. Trello, Google Sheets, or a physical planner.

Start small, plan out a month of content before moving on to 3 months or 6 months.

I promise this will move the needle on your organic traffic!

Do you think SEO is for everyone (every website)? Thoughts?

Why I don’t onboard any client who isn’t super serious about SEO:

As I have said earlier - “SEO isn’t for everyone, it’s a reality check”.

It’s not just about traffic or leads on a side note.

It’s hard-core efforts and money into an organic marketing stream, where we handle the efforts part.

The problem around SEO is many founders or website owners take it as a testing ground.

What they don’t realize is, that it takes a lot of time to not just test, but also in giving significant results…

…that you’ve heard before coming after SEO. And it’s a time-taking game.

I have been meeting leads who don’t know much about it and just wanna deploy their money…

…for some instant traffic and conversions.

It’s not bad for me as a business, but if a client ain’t interested and doesn’t believe in the process…

Then they are the clients who exit early, are often toxic, and prove as a bad customer, for us in the long term.

Glad that we have got a contract on a minimum 3 months retainer.

I just wanna stay away from these types of leads at the moment, because I can’t lose my best energy on people like this.

Follow for more and don't forget to drop your precious comments below

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