Rajdeep Bardhan's Linkedin Analytics

Hi!! I am Raj and welcome to my profile. Since you have landed here, I would like to thank you for that. WHO AM I AND WHAT DO I DO? Well, I am an engineer who happened to turn into an Ad Tech professional. During my days of exposure to multiple events in college, I found myself surrounded by certain elements of marketing in some form. That was when I got to know the power of digital marketing. I learned how different businesses were using it to scale themselves up, garner awareness, and capture markets through their brilliant communication. I realized that this is the kind of relationship I would want to keep up with where I can use my analytical skills and also use my creativity to bring out great business outcomes through the implementation of effective marketing strategies. I have 9 months of total experience in digital marketing and about 4 months of hands-on experience working in Ad Tech on Google Marketing Platform products. I currently work as an Ad Operations Analyst at Publicis Global Delivery. My work involves several things. They are as follows: 1. Ad scheduling, trafficking, and reporting. 2. Working with several media plans, targeting strategies, and implementing them successfully to launch several campaigns on CM 360 along with optimizations as and when required. 3. Performing QA for my team members I have certifications in : 👉 Facebook Ads 👉 Google Search Ads 👉 Display Ads 👉 YouTube Ads 👉 Microsoft Ads 👉 Shopping Ads 👉 Campaign Manager 360 👉 Innovid 👉 Flashtalking 👉 Integral Ad Science My goal is to bring my analytical skills in tandem with my creativity to any Marketing activity that I am responsible for. On a personal note, I'm a person interested in learning about most things around me. However, Psychology and Philosophy are what appeals the most to me out of the myriad things to venture into.🤯 I am constantly looking for opportunities to upskill myself with a variety of courses revolving around marketing, brand management, digital marketing, and psychology, all thanks to the ed-tech industry. 🤓 Do you wish to learn more about me or my work? 🤔 Please feel free to leave a message. We can have a discussion virtually over coffee.☕