Rajesh Kumar's Linkedin Analytics

When I started working as a performance marketer, I experimented with fancy campaign structures and “Guru” strategies which got me a positive ROAS. When I realized those were just vanity metrics that satisfied marketer EGO, not the business bottom line revenue my epiphany moment happened. I strongly believe that ads are just a cog in the flywheel of a brand's growth. Marketing is not just about clickbait ads & good CRO website it is beyond. People are evolving and likewise, marketing should too. With experience in scaling small to 8 Fig Ecom businesses with my paid media framework that yielded a 17x ROI. I help DTC brands to evolve as the day goes on. Also love to get connected with like-minded people & learn at any time. Feel free to ping me.