Rakesh Bangla's Linkedin Analytics

A skilled Digital Marketing professional with a demonstrated ability to help grow businesses across different channels (Organic Search, Search Engine Marketing, Email Marketing, and Social Media Marketing) and generate positive ROI. What I have done: • Leveraged effective SEO techniques to improve rankings of clients’ webpages on Google which resulted in around 30% increase in traffic • Analysed and tracked user-behaviour on Google Analytics to make changes on the website which resulted in: i) increased session time by about 1.2 minutes, ii) decreased bounce rate by around 30% • Performed website-audit using SEMrush and Screaming Frog to find technical issues. Took relevant actions on the website, which finally resulted in 20% increase in organic traffic • Performed competitor analysis in niche markets and generated an insights report with recommendations and strategies to upscale the business • Successfully implemented Google and Facebook Ad Campaigns (Search and Display) with a positive ROI 👨🏽‍💻 What I’m doing now: For the love and passion of analysing businesses and data, I have recently taken up Data Analytics courses - SQL, Power BI, MS Excel, at codebasics.io. With the skills and concepts I have learned (and learning), I’m building some real-time analytics projects for business use cases. In the mean while, I’m looking forward for a career transition into the Data Analytics/Data Science domain where I can use my recently acquired data skills to help solve business problems and help businesses grow. 🌟 What I Love doing: • An innate interest for thinking of ‘Why’, ‘How’, and ‘What’ for the given scenario and coming up with relevant solutions • I love analysing data and business processes to come up with useful insights and recommendations which would aid in better decision-making • I love creating and building something new which can produce business value 🛠️ My Data Analytics Tech Stack: • Languages: SQL, Python • Data Visualization & Analysis: Power BI, Microsoft Excel • Database: MySQL 👋🏻 Connect with Me: Feel free to reach me on LinkedIn or email me at [email protected]