ThirtyThree Marketing

Co-Owner + Product Innovation Consultant

AutoCruitment

Senior Product Manager

BroadcastMed

Re-worked GTM pricing strategy to fit strategy business goals.

(BROADCASTMED ACQUIRED DIGITELL DECEMBER 2022)

Responsibilities
- Led discovery for a new B2C venture. 
- Conducted user research identifying product opportunity gaps.

Product Manager

Digitell, Inc.

(BROADCASTMED ACQUIRED DIGITELL DECEMBER 2021)
-Oversee product lifecycle of the OPUS platform.  
-Managed goals, initiatives, and innovation roadmap. 
-Team alignment: software, sale, senior management, customer service, business development, and design towards one common vision. 
- Customer Advocate. 
- Designing, testing, validating, and launching new features for the platform.

CONCEPT TO LAUNCH Example:

Account Manager/Exhibit Manager

-Strategized with upper management on new corporate client product marketing approaches. 
-Worked with development team to ensure the best UI/UX for our clients.
-Travelled to client events to set up and monitor live stream equipment and feeds. 
-Utilized Photoshop, HTML and CSS to create marketing materials for sales staff and new company efforts.

Project Manager

Jamestown Plastics Inc.

-	   Co-leader in bringing new packaging product from concept to retail.
-	   Conducted competitive analysis to determine standard package sizes.
-          Worked cross functionally on GTM strategy, cost benefit analysis and feasibility study.
-	   Established a bar code system for retail sales of the Click it Clam
-	   Formed relationships across organizational boundaries to ensure product development success.
-	   Assembled short list of qualified web developers for senior management and participated in      selection process for large-scale systems & website overhaul.

Product Management Intern

YoYoFactory

-	   Represented the brand in yoyo shows for schools and local organizations.    
-	   Inspired youth to learn a skill toy hobby and gain internal confidence.
-	   Distributed promotional items to potential customers.

Brand Ambassador

I thrive in the work space between business and technological innovation. My passion is empowering teams to realize their potential by focusing on the “Why”.  I have a demonstrated history in bridging the communication barrier between business, design and engineering. I am a generalist and constantly challenge assumptions.

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