Rodolfo Demergasso's Linkedin Analytics

With extensive experience in marketing and sales across the Fast Moving Consumer Goods (CPG/FMCG) and Quick Service Restaurants (QSR) industries. I've held significant roles at global and local companies with diverse backgrounds. My engineering degree from Instituto Tecnológico de Buenos Aires (ITBA) strengthens my strategic and analytical approach to business. Fluent in Spanish, English, and Portuguese, I excel in managing multicultural teams and driving business growth across LATAM. My career highlights include implementing marketing and sales strategies increasing market share and revenue as well as building strong brand equity. I have international experience within Latin America, enabling me to navigate and succeed in diverse markets. Additionally, I have worked extensively with franchise brands, ensuring consistent and scalable growth. My expertise is well-suited for senior management roles in marketing and commercial sectors, emphasizing strategic planning and execution in both B2B and B2C contexts. Skills: - Brand Strategy / Positioning - Integrated Marketing Communication - Sales & Distribution - Business Development - Portfolio Strategy / Product Management - Trade Marketing - P&L Management - New Product Innovation - Digital Marketing - E-Commerce - Team Leadership - Franchise Management