Optimized Marketing

Job Responsibilities

- Managed and optimized PPC advertising campaigns on Google Ads and Facebook Ads. Primary responsibility was overseeing and improving pay-per-click campaigns on these platforms.
- Handled 15 client accounts on Google Ads and Facebook Ads, each with unique goals and challenges.
- Conducted in-depth analysis of campaigns’ performance, and identified areas for improvement to make data-driven decisions.
- Achieving cost-effective lead generation was a key objective, and my role involved implementing strategies to lower the cost per lead while maintaining or improving lead quality.
- Crafting ad copies and designing images for campaigns was also part of the role, ensuring compelling and visually appealing ads.
- Staying informed about the latest trends and changes in the PPC advertising landscape to remain competitive and effective.

Accomplishments

- Created and executed personalized email outreach campaigns to target relevant websites and blogs.
- Built relationships with website owners and editors to secure high-quality backlinks for clients.

PPC Specialist

The Links Guy

Job Responsibilities

- Created and executed personalized email outreach campaigns to target relevant websites and blogs.
- Built relationships with website owners and editors to secure high-quality backlinks for clients.
- Collaborated with team members to strategize and execute link-building campaigns that met client objectives and exceeded expectations.
- Coordinated with the content team to create high-quality, link-worthy content for clients.
- Regularly analyzed campaigns to determine areas of strength and weakness, with an aim to improve future campaigns.

Accomplishments

- Secured backlinks from high-authority websites for clients in the finance and technology industries, resulting in a significant increase in organic search traffic.
- Consistently met or exceeded monthly link-building targets for clients, resulting in a positive impact on their search engine rankings.
- Developed and implemented a successful email outreach template that resulted in a 20% increase in response rate.

Email Marketing Specialist

Goldilocks Premium Research

Job Responsibilities

- Established the online presence of the brand from the ground up.
- Implemented and managed Google AdWords and Meta Ad campaigns to drive targeted traffic and increase lead generation.
- Managed the company's social media accounts, creating and publishing content to increase engagement and build brand awareness.
- Conducted market research to stay current on industry trends and identify new opportunities for growth.
- Crafted and implemented effective email marketing campaigns to nurture leads and increase conversions.
- Analyzed data to measure the effectiveness of marketing campaigns and make data-driven decisions.


Accomplishments

- Contributed to the successful launch of a new financial product through thorough market research and analysis.
- Drove lead generation and increased ROI through the successful management of various Ad campaigns on different channels.
- Elevated the company's social media presence by developing and executing successful engagement campaigns.

Marketing Associate

Learneca

Job Responsibilities

- Assisted in digital marketing campaigns on social media platforms.
- Contributed to social media content creation and scheduling.
- Assisted in managing Google AdWords campaigns.
- Made outbound calls to prospects, explaining the course and job guarantee program.


Accomplishments

- Generated over 400 leads with minimal resources through AdWords campaigns.

Marketing Assistant

TABLT

Marketing Operations Intern

NSHM College of Management and Technology

Human Resources Trainee

Experienced Digital Marketing Professional with a focus on executing effective campaigns and building strong relationships. Skilled in market research, social media management, email marketing, and Performance marketing. Strong interpersonal and communication skills, with a talent for explaining complex concepts to stakeholders. Committed to staying current with industry trends and continuously improving skills.

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Reazul Mullick's Linkedin Analytics