Renee Bigelow's Linkedin Analytics

Marketing is more than simply driving leads. It is central to a company's long-term success. I demystify the brand experience for founders and executives, helping them drive revenue and growth by leveraging exceptional products, engaged employees, delighted customers, and a thriving community to power their flywheel. As a marketing leader and advisor, I've honed my expertise in brand strategy, marketing, and business growth through a rich and varied career path. My professional journey has led me through roles on the consultant, agency, client, and media sides of the business. From navigating the complexities of multi-billion dollar corporations to embracing the agility required in startups, I've gathered a wealth of experience and a diverse skill set. Innovative business executive with a successful history of leading teams and bringing an entrepreneurial philosophy to companies and organizations. Outcomes-focused leader who creates an ambitious vision, sets goals, and invests others in this shared vision for profitable implementation. Experience in managing, creating, and launching brands, departments & initiatives through strategic execution utilizing data & analytical research. Proven collaborator known for growing businesses in high-intensity environments by working across diverse teams, including sales, product, human resources, technology, external agencies/vendors, and strategic partners. Successful marketing professional with specialties in: Brand strategy & development Market research & data analytics B2B marketing & sales enablement SaaS marketing Inbound & content marketing Marketing operations technology and processes Lead generation Email marketing and lead nurture Experiential/Event marketing, sponsorship program development & activation Community building & social media strategies Media relations initiatives Advertising and promotional campaigns - creative development, media planning, and placement