DIGY

Providing clients with digital marketing services like website development, app development, running ad campaigns, social media management, search engine optimisation, content development and related services.

Highlight: Developed content for Economic Times - Hospitality Section x 4. 

Clients: The Fern, Signum Hotels  Events IQ, Inbrid Luxury, Hadippa Hub, Yellow Rentals, Brandtottler, Packanova and many more.

Founder

SPAROW

Southern Peninsular Apparel and Retail Offshoring Works Private Limited, also known as SPAROW over the mobile app stores.

Approximately, 5,000 Downloads and 1300+ 5 Star reviews over playstore.

Received more than internship 2500 applications, national and international students which provided working opportunities to around 1000 students.

Collaborated with Sam Hoshizaki, Protagonist Model - Old Skool, Sidhu Moosewala and many more small and medium influencers to promote the brand at zero cost.

Owner and Distributor of brands like Thimble, Vangelico, Avtar Lite and Krooz.

Zomato

Dinning Out [Zomato Pro] Executive

Enactus

Project Founder & Head

Digital Marketing & Analytics Head

Marketing Member

Department of Economics

Vice President

Head : Digital Media & Marketing Team

PR Member

Accelerating Startups 🚀 | Founder & CEO - DIGY | Mentor - Google For Startups | Ex Zomato |💡Keynote Speaker

Incubation and Growth Hacking | Co-Founded App Based Startup Companies, Co-Owner Chain Restaurants, Graduate in Economics (Hons) from Delhi University. Possessing strong skills in Building Strategies, Data Analytics, Economics and Digital Media Marketing.

Spotted this Zomato delivery rider with witty message on the bag — 'I deliver cakes not sǝʞɐɔ.

Some simple wordplay that made me go “heh” on the commute today. It’s the little bursts of routine creativity in ordinary life that keep reminding me that great marketing can be found everywhere!

#CreativeMarketing #Zomato #FoodDelivery

Reshabh Sharma

Building DIGY | Mentor - Google For Startups | Ex Zomato |💡Keynote Speaker

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Full Stomach = More Productivity

A small, crumpled piece of paper sat on my lunch box today. Words were scrawled across it—“Blessings in the form of Rajma Chawal”—sounded oddly warm.

I smiled — and it also made me reflect.

For so long, I thought that if I skipped lunch, I would be more productive. I thought it would help me remain light, fast and focused. 

Evenings were disaster because hunger would strike like a tornado, and I’d end up binging on junk food — rationalizing that I’d earned it after a long, tiring day. One bad habit led to another and before I knew it I had put on ten odd kilos.

It has been 10 months since I began listening to my wife. And while it’s harder to admit than it should be – eating lunch does help. 

P.s. Rajma Chawal were tasty! 

#lunch #food #productivity

I couldn't code until 30th November 2022 and from 1st December 2022, within one day I could code all the languages on the face of earth without taking any course.

What happened in one day?

ChatGPT was launched on that day. 😂 

Now I am a terrible coder. 😎 

The silver lining is that I can build low code and functional MVPs using AI.

In all honesty, what I'm actually creating is a co-dependent system with an AI who won't look at my AM coding inquiries or chuckle when I ask how to centre a div for the 50th time?

Googling is a skill, and they say the best engineers know how to Google. Well, I have grown - I know how to prompt. It’s kind of like pair programming, except that my partner does all the work and I drink coffee and take credit.

Fast forwarding to 2025, AI has improved significantly but we still need humans (expert people) to build breakthroughs like Zomato or Uber! 

It’s just that the team size is shrinking because the mundane tasks are getting replaced.

#AI #MVP #Code

Sometimes, the best marketing strategy is...being there next to your competitors! 🌮 🌯 

This Taco Bell got more sales yesterday with ZERO marketing spend purely because of California Burrito (Competitor). California Burrito was celebrating its 100th store opening with an "EVERYTHING @ 100" deal. Smart move, right? So smart that it overflowed!

The promotion was so popular, wait times soared to 45 minutes to an hour. And that's where the unexpected twist comes in. Hungry customers, understandably impatient, started looking for alternatives. And guess what? Right next door was a Taco Bell.

Taco Bell had zero marketing campaigns running. No special offers. Just their regular menu and fast service. And suddenly, they were packed. Tables filled up, orders flew in – all thanks to the overflow from California Burrito's successful (but time-consuming) promotion.

It was a real-life example of how location and availability can sometimes trump even the most creative marketing. Taco Bell was simply in the right place at the right time, offering a delicious alternative to those who were hungry now.

It makes you think about how even the best-laid marketing plans can have unintended consequences, and how sometimes, just being there is enough.

Ps. Trust me when I say this, California Burrito's Food > Taco Bell's Food. I had Tacobell like others just because the wait times were too high where I originally went for CB!

#marketing #strategy #competition #fastfood #tacobell #californiaburrito #location #availability #customerservice #serendipity #unforeseen #marketinglessons #observation

Why am I posting about a WEB-SERIES on a Tuesday, 3:48 in the afternoon? Well, this one is special - It's about time I heard " THE GREENBACK BOOGIE" opening title and with SUITS LA, it brought back all the nostalgia.

It was 2017 or 18, I watched this franchise for the first time and decided to pursue law, that Harvey Specter fever got me! 

I am finding a lot of reviews unfairly comparing it the the original, and not appreciating the nuanced character development and emotional depth this spin-off provides, and it makes me SAD!  

Suits: LA” isn’t “Suits 2.0,” and that’s exactly what makes it work. 

Ted Black is not Harvey Specter, and that’s a good thing. We’re getting a more human, relatable lead, and the writing is still incisive. 

Let’s celebrate “Suits: LA” for what it is: a blindingly original new-form drama, not a reheat. 

Time to get back to work guys! 😉 

#Suits #Law

43,54,92,500.00 (43.55 CRORE RUPEES) FOR USA GOLD CARD? Is it even worth it?

If you had the resources to do so, would you pursue this avenue? Any opportunities or challenges that you foresee – Does it make it any easier for people who are planning to settle in the US? 

I GUESS NO or MAYBE?

#USA #GoldCard

Literally No-One: 
New Zealand Fielders:

#INDvsNZ

It’s almost incredible how the spirit of the office can shift with one man, one game and one century.

The learning? “Form is temporary, class is permanent.”

We’ve all had our highs and lows with performance. It is simple to overlook the natural ability and potential that both we and our teams have after a dip in productivity, a hard project, or a period where we are feeling "off".

This very same man ended up with 72 runs out of the 100 he managed to get yesterday, and that brings us a lesson: Trust in the fundamentals and also understand that continuous little victories add up for major successes.

Hat's off man!

Is this happening with you too? 

Stopped getting insights on impressions!

I don't know what's worse the algorithm or the technical issues of this platform? 😅

I tell you, It's been 7 days I have starting writing again on the platform and I fear getting back to the rabbit hole again. 😭

graphical user interface, text, application, chat or text message

People's reaction to Sensex rising steadily: "It's bound to crash any day now 🥴"

People's reaction to Sensex falling sharply: "What an impressive buying opportunity! 👏"

#Sensex #StockMarket #India

How to sell a comb to a bald person? – This question got me to the first page of Google. Don't trust me? Just google it!

I wrote this blog in 2021, and years after it is still relevant – It manages to stay there because the whole content was hand-written and I followed some basic SEO practices and some tools.

Some tools & sites that I used back then:
1. Ahrefs
2. Google Trends
3. Quora
4. Semrush
5. Answer The Public

I am curious what you guys are using to rank your blogs/content?

#Blogs #SEO #Google

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