Bogart Man SA

Head email marketing

I have had a long-standing relationship with Bogart Man as a client, having established a rapport with key stakeholders, and they have entrusted me to lead the development of marketing structures, content production, and overall management of the marketing department. My goal is to elevate their marketing efforts and establish a strong brand presence. I am responsible for overseeing all marketing campaigns for their 40 retail branches in South Africa and ensuring that our strategies are executed and effectively communicated. Ultimately, my track record of success is why I have been chosen to lead these efforts.

Marketing Manager

I was tasked with taking over the email marketing at Bogart Man and have since then set up a new abandoned cart email automation and prepared email campaign copy with templates. Their abandoned cart automation recovers roughly 24% of total sales and email campaigns generated have performed well above the industry benchmark. In the last three year email campaign performance generated an ROI of 780%.

Head email marketer

Email Marketing Specialist

Best Web Design Pty

Lead copywriter

In the realm of email marketing, data serves as our guiding star. 🌟 It's essential to keep an eye on open rates, click-through rates, conversion rates, and engagement to navigate our campaigns toward triumph. 📊 With the help of advanced tools, I can fine-tune our strategy by delving into user behavior, segmenting our audience, and conducting A/B testing. 🚀 Let's stay ahead of the email marketing curve!

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Reuben Coertzen's Linkedin Analytics

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