Rich Cohen's Linkedin Analytics

Seaweed Plastic Is Trending, But Here’s What No One’s Talking About 👇 Yes, it sounds innovative. But when you dig into the details, there are some serious gaps: ❌ No compostability certifications ❌ Not food-contact approved ❌ High production cost ❌ Limited testing ❌ Not scalable yet For brands in food, wellness, or skincare this isn’t innovation. It’s a liability. At Elevate Packaging, we focus on what works now ✅ Use only certified compostable materials  ✅ Food-safe ✅ Scalable and cost-effective ✅ Trusted by forward-thinking brands Sustainability isn’t just about what’s new. It’s about what’s effective, safe, proven, and scalable for rapid growth. Let’s innovate the right way. Let’s elevate what’s possible. ♻️ Follow Rich Cohen for more! #sustainability #sustainable

This week I enjoyed the honor and pleasure of connecting with the brilliant Northwestern University graduate students in Adrian Gershom's sustainable branding course. I've been getting much more engaged with my alma mater since we recently had wonderful experience working with intelligent NU interns at Elevate Packaging over the past couple years. It's always a sincere pleasure to connect with these up-and-coming future leaders in sustainability and business. I'm grateful to have the opportunity to share and exchange ideas. Thank you for your interesting and engaging questions and discussion! Let's continue to share and learn together.

While enjoying my Sunday morning coffee, I checked our new Google reviews, and found this beautiful one that I just had to share. It came from Glam Gardener NYC, a passionate and purpose-driven small business in New York City creating wild plant-infused herbal remedies. She’s been using our compostable heat shrink tamper-evident seals for her tincture bottles and we couldn’t be more thrilled that she’s loving them! These tamper seals aren’t just functional, they’re compostable, plastic-free, and aligned with the values so many in the wellness and herbal communities care deeply about. Even small steps like a little tamper seal can make a meaningful impact and reducing plastics and the scourge of microplastics that are proliferating. And in a world where authenticity matters more than ever, choosing compostable packaging is a powerful way to walk the talk. We hope her customers are loving this small but meaningful and sustainably-conscious improvement! If you’re part of the wellness industry, a maker, an herbalist, or connected to groups like the American Herbalists Guild , Herbal Academy, or American Botanical Council , we’re here to help make packaging a reflection of your values. Huge thanks to Aly Stoffo for the kind words and for choosing a plastic-free solution that’s better for our planet! https://lnkd.in/gJ_4Q3Ea #HerbalRemedies #WellnessIndustry #AmericanHerbalistsGuild #Herbalist #ConsciousBusiness #SustainableWellnessAbsolutely!

Let's make coffee more sustainable! ☕ Small-batch, thoughtfully sourced, and rich in story, third wave coffee roasters have raised the game in the coffee industry. So why use a bag made of plastic? Brands are turning to Elevate Packaging to deliver compostable, high-barrier coffee bags that preserve freshness and purpose, along with a free compost takeback service for all their compostable packaging Coffee bags from Elevate Packaging: 👉Use only Certified compostable materials including the zipper and off gas valve 👉Include a free takeback program to ensure all bags are composted 👉Custom-printed or stock options including compostable label stickers Let your packaging support the same values as your beans. https://lnkd.in/g9tVF7mw Daily Coffee News by Roast Magazine Sprudge Specialty Coffee Association #SustainableCoffee #CompostablePackaging #PlasticFreeCoffee #ElevateYourBrand

At Elevate Packaging, in delivering our leading Circular Compostable Packaging Solution, we understand this concept all too well. There is a ton of craftsmanship that happens in between our great ideas and the solutions we deliver to our customers.

What are the dangers of microplastics? ☠️ This is an important question! This is exactly why I launched Elevate Packaging - the world's first company dedicated to circular compostable packaging for businesses. 🌿 Plastic is not sustainable. 🚫 If your business is using any disposable plastics, we have an easy solution for you. Let's cut off the plastic tap!😀 Find out how at www.ElevatePackaging.com

Is Private Equity good for B2B Distribution? In 2023 and 2024, a significant portion of global Private Equity (PE) transactions, approximately 60-70%, were focused on Business-to-Business (B2B) sectors. Source: Bain & Company & PitchBook At B2B Online in Chicago, this topic was debated on stage by Anu Gupta from TESSCO Technologies, Chris Norwood from Montage Partners, Dale Edman from LIPTON Teas and Infusions, John Pehler from E3 Omni with Andy Hoar and Brian Beck from Master B2B eCommerce. What's your opinion? #b2bonline #privateequity #distributionstrategy

Happy Sunday! Happy Easter Sunday! Enjoy this post and enjoy your Sunday, whatever you're doing today! thanks Brandi Dupre #lovewins #kindness #animalinspiration

Compostable packaging isn't truly compostable… unless the label is too. 🌿 One of the most overlooked sources of contamination in composting systems is plastic labels! And what a massive mess it causes during composting! 😲 Even the most sustainable, compostable container will be rejected or contaminate compost if it carries a conventional label with plastic film, adhesive, or ink. That’s why compostable labels aren’t optional, they’re essential. At Elevate Packaging, we created Pure Labels™, the world's most trusted certified compostable label solution. 🌎 Designed specifically for compostable packaging and containers, Pure Labels ensure your sustainable packaging remains fully compostable and contamination-free. If you're using compostable packaging without a compostable label, it's time to close the loop. 💫 Let’s eliminate plastic at every layer - even the label.👍 👉. Learn more at www.ElevatePackaging.cim #CompostablePackaging #labelprinter #printing #digitalprint #CircularEconomy #ElevatePackaging #PlasticFree #ZeroWaste #CompostableLabels

We’ve all been seeing more buzz lately around seaweed-based packaging. It’s a fascinating idea... but is it really renewable, compostable, and ocean-friendly? On paper, it seems to check the right boxes. But when you dig into the science and material performance, especially for applications like flexible packaging, polybags, or anything requiring durability, you start to see where things fall short. Seaweed-based films simply don’t hold up mechanically. They lack the tensile strength, flexibility, and puncture resistance needed to meet real-world demands. A comprehensive review published in ScienceDirect (Elsevier) highlights the limitations of seaweed-based packaging materials, specifically noting that they exhibit "low tensile strength, water solubility, and only modest antimicrobial properties," which can hinder their effectiveness in packaging applications. These mechanical shortcomings suggest that, despite their environmental appeal, seaweed-derived films may not yet be suitable for widespread use where durability and strength are critical. In my experience, if packaging can’t perform reliably in transit, at shelf, or in a consumer’s hands, it won’t get adopted... no matter how exciting the concept is. I’m always encouraged by innovation in our space, but I also believe strongly in vetting solutions that are not only sustainable, but practical, scalable, and reliable for real business needs of our clients. Due to these serious limitations, seaweed solutions have largely been sidelined by leading circular packaging experts and packaging engineers. #seaweedpackaging #seaweedplastic

The most loved CPGs? They're plastic-free. Last week, I walked into a our neighborhood coop in Chicago. Fresh organic produce, specialty foods, and a line out the door. But what caught my attention wasn’t just the amazing food products It was the packaging. No plastic. Just a beautifully printed compostable label on a kraft bag. On the bag, it read: “This bag returns to the earth. Just like the good stuff should.” It made me smile. And I wasn’t the only one. Customers were talking about how “eco it felt” to support a place that cared. The truth is: 📍 Packaging is the first and last touchpoint. 📍 When it's thoughtful, people notice. 📍 When it’s compostable, people remember. That’s why coops, specialty foods, restaurants, and bakeries are switching to Elevate Packaging Trusted for compostable, food-safe materials that reflect their care and craft. Because quality food deserves packaging that lives up to its story. Ready to make the switch? Let your customers fall in love with your food and your impact. ElevatePackaging.com #BakeryPackaging #PlasticFree #SustainableBranding #ElevatePackaging #EcoFoodservice #ZeroWasteBakery

Gen Z is done with plastic. And they’re not shy about it. ▶ 64% prefer brands with eco-friendly packaging ▶ 49% are willing to pay more for it ▶ 73% believe brands should lead the way in environmental change For Gen Z, packaging isn’t just a wrapper it’s a statement. If your product promotes wellness, but your packaging pollutes... They’ll notice and move on. That’s why compostable packaging is becoming the go-to. → Zero plastic → Zero guilt → 100% aligned with values At Elevate Packaging, we help purpose-led brands swap plastic for compostable solutions that disappear like a banana peel. Because your values should show right from the unboxing. 📦 Ready to switch smart? Visit: ElevatePackaging.com #GenZ #CompostablePackaging #EcoFriendly #PlasticFree #SustainableBrand #ElevateYourBrand #EcoPackaging #ConsciousConsumer

𝙃𝙤𝙬 𝙩𝙤 𝙞𝙣𝙘𝙧𝙚𝙖𝙨𝙚 𝙡𝙤𝙮𝙖𝙡𝙩𝙮 𝙛𝙤𝙧 𝙮𝙤𝙪𝙧 𝙗𝙧𝙖𝙣𝙙? Small to large e-commerce brands are going plastic-free and here’s why 👇 ✅ Customers notice and care ✅ Eco-friendly = brand loyalty ✅ Plastic bans are coming faster than you think ✅ Sustainability isn’t a trend it’s the future At 𝙀𝙡𝙚𝙫𝙖𝙩𝙚 𝙋𝙖𝙘𝙠𝙖𝙜𝙞𝙣𝙜, we make it easy to lead with purpose (and win hearts). Ready to be the brand people choose and trust? 𝙎𝙬𝙞𝙩𝙘𝙝 𝙨𝙢𝙖𝙧𝙩. 𝙂𝙤 𝙥𝙡𝙖𝙨𝙩𝙞𝙘-𝙛𝙧𝙚𝙚. Elevate Packaging #SustainableBrand #PlasticFree #EcoFriendlyBusiness #ElevateYourBrand #GreenEcommerce

I'd love to share this wonderful story with you about a small sustainable natural herbal wellness products business! Glam Gardener NYC is a wellness brand doing BIG things.  They don’t just care about ingredients - they care about impact. And we’re proud to be part of that mission. At Elevate Packaging, we supply:    → Compostable shrink bands / tamper-evident seals → Compostable shipping tape   → Plastic-free packaging solutions that align with their values, and create a consistent sustainability story for brands At Elevate Packaging, we help brands to align every part of their customer experience with what they stand for. We help brands with sustainable DNA make their message clearer, stronger, and more impactful. This helps sustainable brands connect deeply with sustainable consumers. Because sustainable products deserve sustainable packaging; and their customers demand it. Not just “green-looking” solutions, but real, compostable alternatives that resonate with their customers. ♻️ Plastic-free   ✅ Certified compostable   ⚡️ Fully functional for wellness, skincare & supplement brands If your brand is doing the hard work to be clean and conscious Let your packaging prove it. Let’s Elevate.   ElevatePackaging.com #sustainability #missionbased #brandstory

Greenwashing vs. Green-Doing   Here’s how to spot the difference These days, almost every brand says they're “eco-friendly.”   But let’s be honest, just saying it doesn’t make it true. Some packaging still hides plastic layers.   Some “biodegradable” tags don’t mean much. And some claims? Just greenwashing, plain and simple. (E.g., ‘Biodegradable’ as a claim is against the law in California) Here’s what green-doing looks like: ✅ Certifications that prove it — plastic-free, compostable  ✅ Full transparency — so customers know what to do after use   ✅ Packaging that performs — strong, food-safe, shelf-stable This is what we believe in at Elevate Packaging.   Not just looking sustainable, but being sustainable. From compostable labels and pouches to shipping tape and pallet stretch wrap —   We help brands walk the talk. Because your packaging shouldn’t undo the good your product is doing. Let’s build trust with packaging that aligns with your purpose. → elevatepackaging.com  Follow Rich Cohen for more! #GreenDoing #sustainable #packaging

Your cannabis or CBD product is clean, natural, and premium. So why settle for plastic packaging? At Elevate Packaging, we help forward-thinking brands:  ✅ Replace plastic pouches with compostable, high-barrier options ✅ Use certified compostable labels ✅ Deliver a sustainable, premium unboxing experience for eco-conscious clientele Sustainable Brands like Green Compass, NuLeaf Naturals & Rooted Hemp Co. have already made the switch.  Now it’s your turn. If you're ready to align your packaging with your brand values, drop me a DM or comment “SUSTAINABLE” below, and I’ll send details your way on our latest solutions. Let’s build something that lasts, without the waste. Follow Rich Cohen for more! #CBDPackaging #SustainableCannabis #PlasticFree #LeadWithSustainability

The problem with “recyclable” plastic?  It sounds good.  But the truth is messy 👇  ✅ Only 9% of plastic ever gets recycled   ✅ Most is designed for single use, not reuse   ✅ Contamination = disqualified   ✅ “Recyclable” plastics? Often just greenwashing   ✅ Local recycling rules = endless confusion  So while brands think they’re making a green move, they’re often just adding to the waste. At Elevate Packaging, we don’t play that game.  We offer compostable, plastic-free solutions that actually break down.  No confusion. No compromise.  Your packaging should be part of the solution - not the problem. Switch smart.   ElevatePackaging.com #sustainable #plastic #sustainability

What if your packaging disappeared like an orange peel? Not recycled. Not downcycled. Just… gone. Naturally. That’s not a future concept - it’s happening now.  At Elevate Packaging, we’re helping brands make this shift, starting with the products that promote health and wellness. Because if you’re promoting wellness inside the bottle, it should extend to the outside too. Here’s how we make it happen:  ✔️ Compostable pouches for powders, capsules & softgels  ✔️ Plastic-free labels for bottles & kits  ✔️ High-barrier materials to protect shelf life  ✔️ Eco shipping solutions to complete the journey  Many brands had already make the shift.  Now it's your turn 👏 Not for trends. But for trust, transparency, and real impact. If your brand stands for wellness, your packaging should walk the talk.  It’s not just about looking sustainable, it’s about being it. ♻️ Let’s Elevate your packaging game.  ElevatePackaging.com #PlasticFree #EcoPackaging #WellnessBrand #Compostable #SustainableSupplements #ElevateYourBrand