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FULL STACK B2B TECHNOLOGY PRODUCT MARKETING PROFESSIONAL | GROWTH MARKETING STRATEGIST I'm a technology product marketing professional with extensive experience in multiple industries, with a history of successfully taking new products to market. I have a proven ability to distill complex technical information into successful messaging, positioning, assets, and content that clearly communicates product benefits and value, informs, educates, and drives customer awareness and engagement. I also have exceptional ability to develop and execute impactful marketing strategies and campaigns that develop market presence, expand market share, increase customer acquisition, and drive sales. MY INDUSTRY EXPERIENCE INCLUDES: • Manufacturing • Semiconductors • Oil and Gas • Energy • Smart Grid • Cyber Security • Networking • Telecommunications • Government • Computers/Servers/Storage • Software/SaaS. MY AREAS OF EXPERTISE INCLUDE: • Software, Hardware, Services, SaaS, Cloud • Go-To-Market Strategy and Execution • Product, Industry, Field, ABM Marketing • Digital Marketing, Social Media Marketing • Content Creation / Content Marketing • Demand and Lead Generation • Channel Marketing and Enablement • Sales Enablement and Training • NPI / Product Launch • Business Process Improvement • Digital Transformation and Leadership
Check out Richard Hatheway's verified LinkedIn stats (last 30 days)
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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