Rob Mayhew

Ecom and Online Marketing Manager

FleishmanHillard

UK Head of Influence & Retail

TikTok Brand Consultant 

Apothem Labs

I was Freelance Head of Digital at APOTHEM Labs (a leading luxury CBD brand), managing their ecommerce and social media presence for Europe turning this start up into one of the best new CBD retailers and brands in the UK within a year of launching.

Head Of Digital

Ogilvy Social.Lab Belgium

Business Director at Ogilvy Social Lab. 

Social lead for BAT's reduced risk products with a core focus on global best practice for social at heart brand development and new product launches with in-market local activation (strategic / paid media/ Influencer / F1 Partnership) .

Business Director (Freelance)

Arc Worldwide

Business lead for Molson Coors, Philip Morris International, Bacardi and General Mills.  Responsible for managing a team providing best practice shopper marketing campaigns and toolkits for all Molson Coors brands (Carling, Coors Light, Pravha, Staropramen, Doombar etc) and also managed the launch of IQOS the healthier alternative to smoking for Philip Morris in the UK.  

Managed Global and European toolkits for Off Trade and ecom on Bacardi (72 touch points in 4 weeks) and provided product launch toolkits for General Mills Snacks (Fibre 1 and Nature Valley) and World Foods (Old El Paso).  

Client lead for Fruit Shoots and led the development of Fruit Shoots for the moon campaign in shopper and online.

Senior Account Director

The Bank Agency

•	I was responsible for all social media and digital output for clients at The Bank including Neff (B/S/H) and San Daniele.
•	Leading a digital team that includes Digital Account Managers and Community Managers.
•	Responsible for the Bank's social media comms and launching The Bank's new website and Agency identity.
•	Managing the Neff Bake It Yourself Facebook community and turning this into Europe's biggest online baking community with 500,000 fans.
•	Launching Neff's first ever home appliance digital ATL campaign called Cookaholics.

Director of Digital

GREY London

Primary responsibility for managing all digital and social media strategy, creative and online content for both GSK and McVitie’s Masterbrand.

Digital Account Director

Pentland Brands

•	Pivotal role in both delivery of the SS14 communications strategy and the SS13 execution for Lacoste footwear.
•	Primary responsibility for managing the Lacoste footwear account and the value-add relationship between Lacoste footwear and the Pentland in-house creative agency.
•	Developed retail excellence for all 5 categories of footwear.
•	Managed fully integrated marketing campaigns for SS14, including video content creation, digital marketing, printed collateral, in-store (POS) collateral and POP.
•	Managed shoots for both stills and moving image for SS14 launch of all 5 shoe categories.
•	Managed retail output for all categories including best practice consumer experience and POS for SS13.
•	30 minute film and sales presentation for Lacoste SS14 Global launch.
•	Set up category strategy plans for remained of AW14 including project budgets and project plans.

Brand Manager Lacoste

Tom Dixon

•	Responsible for driving traffic, sales and brand awareness of Tom Dixon online.
•	Introduced online only exclusive products, working with the Product Development team to provide a ‘quick to market’ product with a strong brand story.
•	Devised a social media strategy for the next 2 years and launching an online magazine that will showcase the brand product stories and inspiration.

exposure

•	One of the founding members of the Exposure digital department (after 2 years working in the SP Client Servicing department), winning and growing the digital client base and turning the department from 2 into 18 people strong 
•	Working on the Bacardi Martini (Bombay Sapphire and Martini) and Heineken accounts (Jacques and Bulmers) responsible for their social media campaigns and integrated digital support. 
•	Significant role in winning Coca-Cola 125 years internal campaign and delivering a social media portal for all staff to share their 125 experiences.   Spent time in Atlanta working with Head of Global Marketing launching this solution.
•	Working with Clients such as Hunter boots, Rizla and Symantec to offer innovative digital solutions including iPhone apps and augmented reality.
•	Heading up and driving Social media within Exposure both educating Clients and Exposure Staff as well as running and managing (with 2 CM’s) the Social Media strategy and Facebook pages for Hunter Boots, Bombay Sapphire, Martini, Bulmers and Tiger Beer.

Digital Senior Account manager

👨‍💼. By day I am Head of Influence at Fleishman Hillard London. 

🎭. And in the evenings I do stand up comedy and create agency sketches on TikTok.  For all opportunities ✍️ robmayhew@talentandbrands.com

**Opinions are my own and not the views of my employer**

We are recruiting for a Head of Brand Marketing at purpose led fashion brand Scamp & Dude. 
 
This role will oversee our social, comms and marketing teams and work closely with our Head of Digital and Performance Marketing.

Applicants must have relevant Senior Brand Marketing experience in womenswear fashion.

Ideally the successful applicant would be able to travel to our Marlow office at least two days a week.  

Please email work@scampanddude.com by Friday 17th March to apply.

#fashion #marketing #work #recruiting #brand #purpose

We’ve added another string to your creative bow in the form of Keyword Insights – a tool to help you learn about the keywords and phrases that are trending on #TikTok 📈

Find out how to use this tool to power your content creation and targeting strategies 👇 

Open article: 🔍 Use Keyword Insights to find trending keywords on TikTok by ads.tiktok.com

https://ads.tiktok.com/business/creativecenter/keyword-insights/pc/en?rid=w59qgg035fl

We have a very exciting opportunity in our team. We're looking for a superstar Events Coordinator to join Laura Faulkner's team on 12 month contract based in London. We're looking for someone who can thrive in our Dream Team and embrace our fast paced exciting events programme across EMEA. This isn't an entry level role, we ideally need someone who is an experienced Event Coordinator who can flex multiple projects at once. If you are interested or know anyone who might be suitable let me know. Please share 🤞 

Happy Friday 🥰 very grateful to wake up with 90,000 of you 🙌

The excitement of a pub / little chef / Happy Earer play area 🙌

“design a bottle so distinct that you would recognize if by feel in the dark or lying broken on the ground.”

Happy Monday.  Just a heads up, this sketch contains a rude word.  I never swear in my sketches so this felt particularly powerful.  Enjoy 😊

Beyond The Streets, the most comprehensive graffiti and street art exhibition in the UK, opened last week at Saatchi Gallery. Curated by Roger Gastman with our Founder Raoul Shah, alongside Evan Pricco & Kim Stevens 🖤

On until 9th May. Be sure to check it out!

“You are still in bed and cannot be bothered”

With Mothers Day fast approaching let’s hope todays budget is able to help with Childcare costs.  But before we get excited, let’s wait to see the detail.  None of this would be happening without Pregnant Then Screwed.  Absolute tireless campaigning trying to end the Motherhood penalty.  Please give them a follow and read up on the issues facing women who are being penalised for getting pregnant and facing discrimination when returning to work.  

#pregnanthenscrewed

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