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Having co founded and sold a consultancy, I now work for one of the most well known fitness brands in the market. I am also the author of 'Marketing Professional Services in Asia' published by Lexis Nexis (2009) which is the first book of its kind that deals with professional services strategy and marketing in the Asian context. My latest book 'Developing a Profitable Practice in Asia' was released by the Ark Group in the fourth quarter of 2010. I have also written over 50 articles on strategy, marketing and innovation which have been published in various journals, magazines, and newspapers. Additionally, I was the Asia editorial consultant for Professional Marketing Magazine (UK) and the Regional Director for Hong Kong of the Managing Partners Forum based in the UK.
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