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As a fractional CMO and DTC consultant, I serve clients in various industries with B2C and B2B marketing strategy, ecommerce channel growth, email and SMS marketing, and agency management. I have over eight years of experience in CPG ecommerce sales and 12 years of experience in overseeing marketing and customer service departments. I specialize in omnichannel growth marketing, with a focus on customer acquisition and retention. I have a track record of exceeding sales quotas and developing high-ROI marketing initiatives, using data-driven insights and creative solutions. I am adept at wearing any hat in sales and marketing campaigns, from ideation and execution to analysis and optimization. I am also experienced in sales and inventory forecasting, price setting, budget management, and new product development. I enjoy working with start-ups and small businesses, and also have experience with multinational companies, in the USA and abroad, and collaborating with diverse and talented teams.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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