Wright Flood - Nation's Largest Flood Insurance Company

• Lead press/media relations at Wright Flood under the direction of the President, directing and utilizing resources and acting as company spokesperson and media contact as necessary.
• Creatively communicate written, spoken, and visually across various marketing and social media channels.
• Responsible to lead, develop and manage the Marketing Communications team goals and actions to creatively generate and continuously improve marketing programs and materials within Wright Flood. 
• Provide marketing guidance to educate agents on flood insurance issues and the full line of flood products.
• Responsible to direct, manage and evaluate marketing communication programs and resources to generate high readership, reliable communications channels, and methods to improve the knowledge, actions and perspective of Wright Flood agents. 
• Focus on launching private flood products and development of The Flood Insurance Marketplace. 
• Focus on NFIP re-authorization emphasizing Wright’s role to advocate for flood reforms to our agent base. 
• Collaborate with the agent training, OPS and Private Flood teams to assure consistency in communications and maintenance of marketing materials and resources.

Senior Communications Manager

Sea Coast Echo

• Responsible for all departments and operations of the newspaper including day-to-day leadership of the organization, advertising, marketing, hiring, budgeting, negotiating with vendors and P&L statements.
• Wrote stories, columns and editorials, took photos, designed pages/ads and handled social media/website as needed.
• Steered the editorial direction of the newspaper to a more community-focused approach.
• Met routinely with advertisers and readers to discuss strategies and ideas.
• Developed and implemented strategic marketing and sales plans to increase advertising sales and exceed goals.
• Successfully launched a new visitor’s publication that was immediately profitable.
• Initiated several new readership opportunities to boost circulation by 12% in 2019.
• Increased year-over-year operating revenue by 7.75% during first four months of FY 2019-2020.

Publisher and Editor

Clovis Media Inc.

• Responsible for all departments and operations for the daily Eastern New Mexico News, weekly Cannon (Air Force Base) Connections, weekly Quay County Sun and a free weekly shopper.
• Handled day-to-day leadership of the organization, advertising, marketing, budgeting and P&L statements.
• Served as a face of the community for the papers, playing a hands-on role as a public speaker at various events.
• Increased social media presence of the newspapers across various platforms.
• Oversaw the design and implementation of new websites with pay walls that increased revenue for all products.
• Built up search engine optimization (SEO), created meta-tags and tracked progress.
• Managed multiple projects and launches under strict deadlines.
• Added multiple special publications to newspaper operation, resulting in increased advertising revenue.
• Trimmed expenses by 36% in three years while increasing revenue and circulation by 25% in final two years.

Publisher

The Sidney Sun-Telegraph

• Responsible for all departments and operations for the daily Sidney Sun-Telegraph and a free weekly shopper, including day-to-day leadership of the organization, advertising, marketing, hiring, budgeting, negotiating with vendors and P&L statements.
• Oversaw operations at two weekly newspapers – the Western Nebraska Observer and Pine Bluffs (Wyoming) Post.
• Took over a struggling group of newspapers and made immediate improvements to employee morale, profitability, design, website and social media presence and the respect and reputation in the local community.
• Enhanced papers’ online platform through website redesign and user-centric functionality upgrades.
• Added multiple special publications to newspaper operation, resulting in increased advertising revenue.
• Increased revenue at the Sidney Sun-Telegraph by 110.6% from 3Q 2014 to 3Q 2015.
• Increased revenue at the Western Nebraska Observer by 76.6% from 3Q 2014 to 3Q 2015.
• Increased revenue at the Pine Bluffs Post by 28.6% from 3Q 2014 to 3Q 2015.

Publisher and Regional Director of Weekly Newspaper Operations

Greenspun Media Group

• Coordinated all content and design of diverse, targeted and niche publications for the business weekly VEGAS INC.
• Developed and managed numerous high-profile community award/recognition programs for a wide range of industries.
• Served as master of ceremonies/public speaker for an array of events that extended the company’s brand. 
• Worked with publisher and advertising teams to create diverse new products, sales opportunities and events.
• Created and launched highly successful publications and events, including ones in the field of health care, law, technology, nonprofit and corporate giving.
• Maintained budget accountability for freelance, printing and payroll expenses.
• Assigned and coordinated all stories and photography for multiple publications.
• Completed editing and proofing of all publications under tight deadlines.

Editor of Special and Custom Publications

Las Vegas Sun

• Managed, assigned, developed, coordinated, wrote and designed content for the newspaper’s sports section.

Assistant Sports Editor

Delaware State News

Managing Editor

Gazette Gaston

Sports Editor

Burlington Times-News

Corning Leader

I am a well-rounded, talented and energetic communications leader with versatility in communications, public relations, marketing and media relations.

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