Ronita Mukerjee's Linkedin Analytics

As a client leader at Landor & Fitch, I inspire and guide teams to deliver brand transformation projects by leveraging research, strategy and design. Recent professional achievements would include brand transformation for ASK Group, new brand creation for Tata Cliq Palette, Navyasa by Aditya Birla and Freo (India's first credit led Neo bank), design and product innovation for Diageo and launch of Tata Neu super app. I have led rebrand programmes for Tata Consumer Products, VGuard, Titan Watches, Mother Dairy Ice Cream and Cinnamon Hotels & Resorts. In 2021, I co-lead the team that won three Blue Elephants at Kyoorious Design Yatra for brand Full'r. I am a curious optimist. I thrive on turning consumer insights into business and innovation opportunities. Lockdown Musings, my e-book is about changing consumer behaviour during the pandemic. I have worked across industries; fashion, healthcare, CPG, alco-bev, consumer tech, hospitality and fintech to manufacturing and IT services. I have learnt at WPP's prestigious leadership programmes such as WPP mini MBA, WPP Maestro and WPP WILL. I am passionate about writing on brands and insights, delivering talks in industry forums, business and design schools. I am a mentor with WPP Stella, a programme dedicated to coaching young women leaders. I am interested in spirituality. I practice Heartfulness meditation and love applying those learnings to every day work and conversations.