ROSE CHHUN's Linkedin Analytics

As a seasoned marketing manager with over a decade of experience, I bring a wealth of expertise in devising and executing high-impact marketing strategies that drive brand awareness and deliver multimillion-dollar growth for both B2B and B2C tech brands. With a strong foundation in finance, complemented by hands-on experience in marketing, I have successfully led numerous award-winning marketing campaigns and events that have garnered industry recognition and propelled business success. My ability to craft innovative strategies tailored to the unique needs of each brand has consistently resulted in tangible outcomes and elevated market presence. Having worked across diverse regions including Europe, Asia, and North America, I possess a global perspective that informs my approach to managing events and campaigns. I excel in establishing robust metrics and processes to measure success, driving revenue growth, and fostering cross-cultural and cross-functional collaboration. Whether it's coordinating with sales teams to maximize lead generation or partnering with developers to align messaging with product offerings, I prioritize collaboration and teamwork to achieve shared objectives. Career Highlights: • Led global events and PR for Beyond Limits AI and its subsidiaries and developed an asset-tracking inventory catalog, resulting in a 20% reduction in quarterly storage costs with the exhibit house. • Delivered $4–$6M marketing programs at Freddie Georges, exceeding the company’s required margin and consistently staying within client budgets by 1%-10%. • Grew YoY revenue by 5-10% annually for 4 years at Tutti Frutti (even during the COVID transition), achieving a 62.5% profit increase by the end of 2020. • Collaborated with 8 marketing teams and a sales manager to generate sales exceeding $3M on a project budget of $50K at Mattel, resulting in a promotion within 6 months. • Executed 190+ marketing programs in key cities at Rebel Industries, resulting in a 76% increase in demand and establishing a new company record by driving 140+ Tier 1-3 activations in 10 days. • Achieved a 20%+ increase in monthly sales by opening up a new revenue stream in 4 months (compared to the previous owner’s 2-year timeline) for a food retail location. • Produced winning pitch for $100M product licensing deal to Universal Studios (winning contract back from Hasbro) I'm a strategic problem solver and project/operations manager with client and partner/vendor management on both brand and agency side and I look forward to chatting with you.