Ross E. Chapman's Linkedin Analytics

Fuelling demand generation by injecting strategy, data, and energy to increase sales pipeline and revenue. 12+ years of experience as a marketing leader (VP Marketing / Marketing Director / CMO) with a track record of significantly increasing revenue growth. My experience includes: * Hired as the first marketing leader at PortSwigger; doubled the revenue growth rate by 2X over 3 years, including 67% year-on-year growth of our enterprise web security product. * As the first marketing hire and marketing director, launched Aptitude Software and achieved 50% year-on-year growth and a 4.5x increase in share price. After we turned the ship, Aptitude was named the ‘top UK-headquartered public tech company’ by analyst Megabuyte. * Defining marketing strategies to help 4 UK-based technology companies outcompete larger, established vendors and achieve profitable revenue growth. Strong product marketing chops and the skill to drive customer engagement through content marketing, digital marketing, account-based marketing, and product-led growth. I get excited about opportunities to help drive ambitious B2B SaaS or technology companies through their next phases of growth and enabling marketing teams to make a significant commercial impact. As of May 2023, I’m actively considering new opportunities. Connect with me here or email me at [email protected].