O.P. Jindal University

•	Collaborated with other departments to streamline the admissions process, resulting in a 25% decrease in inquiry response time and elevated customer satisfaction.
•	Oversaw the end-to-end process, consistently identifying bottlenecks and stepping in to provide necessary support, resulting in a 15% reduction in application processing time and improved applicant satisfaction.
•	Proactively engaged with academic institutions, schools, and colleges to amplify brand presence.
•	Masterminded media strategies and executed ATL/BTL campaigns, enhancing campaign efficacy.
•	Maintain a strong Alumni network and strengthen corporate connections thereby.
•	Pioneered outreach events, augmenting applications by 23% from underrepresented segments.
•	Mentored admissions counselors, contributing to a 10% rise in admissions yield

Assistant Director - Admissions, Marketing & Outreach

Lovely Professional University

•	Developed and executed marketing strategies driving a 35% increase in admissions inquiries.
•	Spearheaded organizational branding at seminars, fairs, and industry associations.
•	Collaborated with cross-functional teams to develop innovative student recruitment initiatives, including targeted digital campaigns and student outreach programs, resulting in a diverse and talented student intake
•	Used customer insights, market place trends, competitive knowledge and portfolio metrics to strategically identify and lead the development and execution of new marketing capabilities and platform initiatives.

Department Of Tie Up (DOT) Head & Senior Officer – Admissions and Marketing

TCR Advanced Engineering Pvt. Ltd.

•	Forged strong industry connections to deliver comprehensive metallurgy training.
•	Directed trainers, attaining a 95% participant satisfaction rate and elevated learning outcomes.
•	Nurtured relationships with external training providers for cutting-edge resources.
•	Aligned training solutions with departmental needs, boosting employee skill levels by 25%.

HOD- Training and Corporate Liasing

Rama University

•	Created and managed marketing budget and monthly reporting.
•	Implemented a data-driven approach to track and analyze marketing campaigns, resulting in a 10% increase in conversion rates and a higher return on investment for the marketing budget.
•	Coordinated with design and media teams for impactful creative assets.
•	Launched successful digital marketing campaigns, driving increased website traffic.

Head - Admissions & Marketing

ETOOS Education Pvt. Ltd.

•	Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
•	Managed workflow between staff, coordinating documents, planning, and creative material distribution.
•	Developed and executed effective marketing strategies for launches and rebranding campaigns.
•	Worked with graphic designers and writers to establish theme and tone for content.
•	Conducted market segmentation, targeting, and positioning for product lines.

Marketing Manager

NIIT Ltd

•	Conducted regular staff meetings to obtain feedback on important issues
•	Fostered positive company image and facilitated team productivity and performance.
•	Mentored team members to maintain high productivity and performance metrics
•	Oversaw purchasing, sales, marketing, and customer account operations.

Center Head

T.I.M.E. (Triumphant Institute of Managment Education)

•	Cultivated student and family relationships, driving forecasting accuracy.
•	Managed center operations and increased visibility through strategic initiatives.

Asst. Center Head

Results-driven Education and Marketing Professional | Admissions Strategist | Outreach Specialist

🎯 Transforming Educational Landscapes | 🚀 Driving Admissions Growth | 🌐 Building Strong Relationships

Greetings! 
I'm an accomplished professional with a proven track record of elevating educational institutions through strategic admissions management, marketing prowess, and impactful outreach initiatives. With a passion for creating opportunities and fostering connections, I specialize in driving admissions growth, enhancing brand visibility, and nurturing valuable relationships.

Looking to drive admissions success, enhance brand reach, and nurture meaningful partnerships? Let's connect and explore new avenues together!

📧 Email: raj.rathore@gmail.com | ☎️ Phone Number: +91 8586001890 |
🌐 LinkedIn: https://www.linkedin.com/in/roushan-rathore |

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