Senthilkumar Rajappan's Linkedin Analytics

A Senior Management Digital Marketing Professional with over 21 years experience, a startup marketing maverick, presently leads digital strategy at Halcyon Digital a part of Halcyon Ventures. Led content at SIERRA ODC, Coimbatore, was Head of operations at Torquex.com a new age platform for buying new cars online. Prior to this was Head Publisher Development and Content Strategy at InStream adtech. Responsibilities include new publisher acquisition and content strategy for native advertising. Other stints include being at Networkplay and MCube leading digital strategy and being head of India Operations in the run up to the 2014 India elections. Love the startup culture, been a part of startup across my career. ITES, PR, Digital. Armed with a NET Qualification to teach management, I play academic during weekends and spare time teaching Digital Marketing, Executive Communication & Managerial Communication, Brand Management and Advertising & Sales Management for MBAs at PSG IM & Anna University, Coimbatore. Earleir was recommended by the board for Indian Military Academy, Dehradun (22-SSB Bhopal June 1998)