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Simon Rutter

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📈 With extensive experience on both sides (in-house and independent), I am a Senior Communications Strategist, Copywriter, Coach, Mentor, and Speaker who helps companies with Communications strategy and delivery to stand out from the crowd, cut through the noise, and get results. I have worked for all sizes of businesses across a range of industries, including Tech, Pharma, FMCG, Mining, FS, Legal, Engineering, and Consulting. What sets me apart is that I have been in my clients’ shoes, having worked both in-house and independently to deliver communications strategy, copy, and content that shines. Areas of Expertise include: • Communications strategy, planning, consultancy (leadership level). • Positioning, messaging, corporate narrative, storytelling. • EVP and employer branding – research, strategy, messaging, content. • Employee Experience – research, strategy, messaging, content. • Brand, purpose, culture and values-related messaging, stories, content. • B2B, B2C and internal copywriting and editing, including White Papers, E-Books, Thought Leadership, speeches, exec messages. • Product Marketing inc. brochures, sales decks/battlecards, POVs, hooks, landing pages, sector-specific Business Development. • Content and editorial strategy and review. • Writing and editing websites, video scripts, animations, vlogs, blogs. • Social media content that reflects a brand/exec’s personality and tone. • Campaign communication materials (e.g. Events). Key Skills: • Quickly interpreting business strategy and creative briefs and bringing them to life through data-driven communications strategy, copy, and content. • Excellent writing, storytelling, editing, and re-writing ability, including different styles, formats, and tones of voice. • Turning complex and/or dry subjects and material into simple, clear, compelling, and differentiated narrative, storytelling, and copy. • Senior leadership counsel and workshop facilitation as a trusted advisor. • Ability to listen carefully, ask insightful questions, and take directions. • Delivering high-quality copy and content to brief and deadline. • Research and analysis to understand the subject and audience/s. ****** 🔔 Follow me for useful, thought-provoking content on Communications, EVP/Employer Brand, and Employee Experience, and ring the bell icon at the top of my profile so you don't miss any of my posts. 📭 DM me if you're looking for support with your Communications Strategy, Positioning and Messaging, or Copywriting, or need a speaker on any of the above topics. Slots available from September.

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