Ryan Hornby's Linkedin Analytics

2016 - 2019 Ryan founded ‘IAM,’ a model and creative agency group with over 70 personnel at peak and offices in Belfast and Dublin. The sole proprietorship specialised in facilitating international careers for Irish models and creatives, predominantly in the fashion capitals of London, Milan, Paris and New York. IAM’s talent worked with brands such as Chanel, Calvin Klein, Topshop, ASOS, Adidas and Vogue, and was the first and only agency in the country to sign their talent with major agencies in over 20 countries, including with the largest entities in the industry such as IMG, Elite and NEXT. IAM was also the first and only agency in the country to represent a Northern Irish model at a major fashion week. 2019 - 2020 IAM negotiated a successful acquisition with a competitor agency. As part of this private acquisition, IAM's valuable assets were purchased and as a result, ceased trading. Having bootstrapped IAM by utilising self taught marketing strategy, Ryan decided to solidify his tried and tested understanding by formally training in digital marketing analytics with MIT. Shortly after, Ryan served as a digital marketing consultant at Teneo, a global advisory firm with 18 offices and over 700 employees worldwide, working exclusively with CEOs and senior executives of Fortune 100 companies. Ryan was then employed as Head of Business Development and Innovation at MXB, an award-winning, full-service marketing agency servicing clients such as Coca Cola, Twitter and P&G. 2020 - 2023 For over 3 years, Ryan and his team of freelance global specialists built, implemented and managed strategy that primarily achieved and resolved a key range of often complex and nuanced brand and marketing objectives and issues, as well as a key range of business development, communications and managerial objectives and issues for over 200 international clientele across multiple industries, including media, tech, retail, events, education, finance and health. Ryan’s clients ranged from prominent personal brands to multi-billion dollar entities. This work led to Ryan being contracted to serve interim chief marketing officer, and managing director roles at multiple businesses. 2023 - Ryan is Founder and CEO at Sonder, a London based personal brand consultancy building multi-channel personal brands for Founders, CEOs and senior executives of leading companies around the world; including for senior leaders at multiple Fortune 500 companies. Ryan is also a keynote speaker who has been featured on TEDx and in Forbes and Yahoo.