Oracle

Sr. Solution Operation Manager

Open Road Brands, LLC.

High visibility product leadership role. Engaged in quick moving and responsive solutions meeting customer objectives, as well as internal metrics. Highly engaged with retail development, pricing strategy, ecommerce and life cycle management. 
Currently focused on development and growth of licensed sports and gaming catalog and custom offerings. Working regularly with NFLPA, NCAA, NHL, NBA properties. Gaming licenses include development of Pac Man, Disney Kingdom Hearts, Gundam and strategic initiatives to grow across new property acquisitions. 
Refined and revised a broad, SKU heavy catalog line to target retail channel growth and ecommerce initiatives.

Senior Category Manager

Kustom Signals, Inc.

Management and strategy of a core business within the law enforcement market. Lead and managed day to day execution of selling strategy, internal and external training programs, and marketing initiatives. 
Developed web site refresh strategy to increase engagement with potential customers and improve the experience of current customers. 
Wrote product requirements, marketing objectives and plans with core manufacturing and engineering partners. 
Collaborated with customers both domestically and internationally to design and deliver customized video solutions to meet an agencies needs.

Product Manager

Midland Radio Corporation

Hired into a newly created position, titled Sr. Product Development Manager,  to bring process,  product line growth and a path innovation to the organization. Quickly introduced a flexible and proven process of new product development, and invested in team tools and training to streamline the process of idea creation and management to launch. 
Lead internal data integrity and governance initiatives to improve the ability to drive data based decisions and support new growth within and around the core business. 
Developed through research and data, new channel opportunity, new customer segments and a product road map.

Senior Manager New Business Development

Redemption Plus

Redemption Plus partners with Bowling and Family Entertainment Centers to create incredible guest experiences through innovative services and redemption solutions to maximize profitable revenue growth and brand value.  In this leadership role, I guided a team through procurement strategy, merchandising strategy to improve organizational profitability. 

•	$200,000 in annual savings driven through logistics process review and vendor RFP
•	240% EBITDA increase driven, with senior leaders, year over year Q1
•	Planned and lead profitability initiatives targeting $150,000 in cost of goods reduction
•	Created a category strategy plan to reduce active items by 25%, increasing inventory turn, maximizing profitability of products, and cash cycle

Vice President Of Product Strategy and Merchandising

American Academy of Family Physicians

The American Academy of Family Physicians represents the education and interest of the family physician specialty in the United States. I acted as a strategic partner for other stakeholders to deliver business strategy and results. 

•	Developed and introduced product compliance process for division data integrity
•	Reduced complex pricing and positioning of accreditation product line for profitability
•	Lead implementation of exhibiting, web strategy and financial reporting for division
•	Management of staff responsible for ROI improvement and exhibit sales performance

Product Strategist

Hallmark Cards

Hallmark Cards is a globally recognized brand that connects people to each other. 

•	Co-Led and delivered a growth strategy of 15% growth on $150mm retail business
•	Implemented a reduction of resources allocated by 50% to grow new product introduction
•	Divisional representation on Hallmark Intellectual Property council, and divisional innovation process champion for gift wrap
•	50% resource utilization decrease, with no lost sales through resource and planning reviews

Maurice Sporting Goods

Maurice Sporting Goods is a leading distributor and importer of sporting goods in the marine, hunting, fishing and camping categories across North American retailers. 

•	Launched Shoreline Marine brand increasing revenue to $15 million (250% for category) over 12 months across major retail customers
•	Managed and lead brand creation and positioning for Shoreline Marine launch with internal and external partners in development of a model line, packaging, sales collateral and launch materials.
•	$800,000 increase in marine cord sales through creation and delivery of Cordcraft brand ropes
•	Delivered and vetted licensing business plans to C-Level leaders for the Sierra Club and Discovery Channel brands

Category Manager

Pacific Cycle

Pacific Cycle owns internationally loved brands including Schwinn, GT, Mongoose, as well as other bicycle and outdoor branded product. 

•	$10mm new category introduction in less than half the time of a normal launch (6 mos vs 12 mos)
•	$10mm growth through non-core category review and model line revisions and assortment planning
•	Created, led and trained Pacific Cycle leadership through a stage gate process to increase impact of new product development, manage investments and customer planning cycles
•	Engaged with University of Wisconsin Engineering leadership to resource and drive product innovation workshops resulting in new product features and introduction of students to real world design projects

Senior Product Manager

Coleman

Coleman is a globally known company that has led the camping and outdoor industry for a century. 

•	$4mm growth to the tent business through first (recent) placement of product at Costco and Costco.com
•	Initiated and led innovation research and activities for category development and growth with Home Away from Home Project, and feature enhancement research.
•	Budgeting and financial planning leadership for owned products

A solution focused, thoughtful leader with a demonstrated history of delivering results. I identify needs by seeing what others miss, collaborating and curiously mining for insights that bring growth. I am driven to push the limits and challenge the constraints of an organization or industry to make a difference.

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