Quantumics.AI

Partnering closely with product teams to understand the strategy and develop the narrative, messaging, and positioning for specific offerings. Building competitive portfolios on portals to generate leads.
Product Marketing Strategy: Led product growth by defining and executing targeted go-to-market strategies and campaigns.

‣ Developed and implemented cross-functional go-to-market strategies, driving business targets and crafting solution sales plays for diverse buyer personas.
‣ Conducted comprehensive market research and customer engagement to enhance product strategy and market segmentation.
‣ Tracking Analytics to refine, track and ensuring optimal performance.
‣ Collecting customer feedback and market trends, integrating insights into the product roadmap for continual innovation.
‣ Creating Funnels and Organizing E-mail campaigns to generate Brand Awareness
‣ Measure and report performance of all marketing campaigns, and assess against goals to the Project Manager
‣ Calculating CAC & LTV and optimizing campaigns
‣ Develop product messaging and positioning plan that differentiates us from competitors by understanding our customer needs.

RESULT-   Generated 5 Demos after tweaking the Product Messaging and Positioning 
                Created a new position for the product
                Onboarded the first client, Took the product from 0 to 1

Global Product Marketer 

Centre Source

Managing the Complete spectrum of Sales and Digital Marketing by

‣ Performing Meta ADs and Google ADs (Media and AD budget handled - INR: 90 Lakhs)
‣ Gathering Requirements and Developing Effective Marketing Strategies for SaaS Model and E-comm Business models
‣ Building competitive portfolios on portals to generate leads.
‣ Documentation and analyze the required information and data.
‣ Managing Social Media Accounts and Creating Content Strategy for Organic Growth
‣ Guide the Digital Marketing teams towards finishing projects and campaigns
‣ Demonstrate Campaign Strategies to Clients and internal team members
‣ Track and improve key product metrics of clients and monitor those metrics.
‣ Collate and analyze weekly data on various Campaign performance and report key findings to account managers
‣ Experience in Documentation of Agile development of Inhouse SaaS Product
‣ Discovering effective marketing and promotional channels, including media for B2C Products
‣ Implementing a ‘Test, learn & optimize’ approach to campaigns to ensure ROADS
‣ Ideating innovative, path-breaking marketing campaigns that generated user interest and gained industry recognition


RESULT-   

‣Closed 10 clients in 5 Months and generated a revenue of 79 Lakhs for the company (Organically through SEO)

‣Generated 2.5x ROAS for clients

Sales and Digital Marketing Strategist

Kent Constructions Pvt.Ltd

As an Freelance Brand Strategist, my part was to create jaw-dropping stuff that folks swipe through and persuade them to join the Kent Social Media Family, I must also say that I delve-into contents a bit, to create a content strategy that keeps the the audience possesed

‣ Blending Social Media organic Growth with Creative Ideas
‣ Analyzing trends for better social media campaigns
‣ Content Writing for Blogs
‣ Creating Contents flavoured with the trend of entertainment
‣ Focused on Instagram Organic Growth

Brand Strategist

Aabasoft

As Digital Marketing  strategist, Focusing on social media growth, Lead generation and Content strategy. This role exposed me to uncertainity of market, how each people respond to particular campaigns and posts.

Came to know, What actually solve the pain points of each customer


‣Writing Podcast,Webinar scripts,Blogs and E-mail for the client
‣Bringing Innovative concepts to the table for the brand to grow.
‣Managing and overseeing social media content.
‣Worked with designers to ensure content is informative and appealing
‣Worked on Social Media Marketing Campaigns 
‣Contents for Blogs and Email Copies.
‣Funnel building and Business Presentations 
‣Partner with client counterparts in areas of brand, innovation, insights, advertising and marketing to strategically lead initiatives  .
‣Researching, Analysing and discovering psychometrics and user persona  for an unparalleled  user experience. Identifying and supplying prescriptive design recommendations to the product manager for  improving and delivering customer value.
‣SaaS - B2B and B2C Product Marketing

Digital Marketing Strategist

Tuttifrutti Interactive

Working as an Deep tech engineer intern. Worked with clients from all over the world discussing and applying growth strategy.  Working on various growth strategy with deep tech engineering methods to bring up new growth and marketing strategy.

‣ Worked with the Branding Team to generate sales and pitch investors for their Upcoming project.
‣ Researching latest trends, techniques and finding new ways of measuring social media activity.
‣ Salesforecasting/Predicting the future sales of the game in a particular niche
‣ Bring ideas and carry out all areas of marketing strategy from innovation, new concepts, branding, social media and Brand Visibility

RESULT- The studio was funded and recognized as top game startup studios and earned worldwide recognitions from UNITY game engine and GOOGLE.The game had grabbed over 10 international awards from Game Connection America, Indigo Europe, and Casual Connect Asia.

Deep Tech Engineer 

VIPoint Solutions Private Limited

Worked as L1 support.Worked directly with US clients in troubleshooting and repairing their custom owned domains and servers.Worked on installing SSL certificates and C panel configurations. Installing plugins and extensions,using analytics tools to analyze the Cons of the website for a faster loading time.Worked on adding more server space to customers and optimizing servers for a better performance on huge traffic. Installing word press plugins ans Malware scanning of websites to provide regular reports when customers requested.Chatting with customers to solve their problem real time.Worked with plesk and interworx servers to troubleshoot the basic problems in tickets.

• Helping customers with technical problems and guide them through troubleshooting steps.
• Install, manage, and troubleshoot various applications and services in the Linux server.
• Proactive server management to keep the server secure
• Providing proper and frequent updates to the customer to keep them happy.

Junior Linux system admin

Fiverr

‣ Multiple Level 1 Accounts Seller on Fiverr 

Worked with  150+ clients around the world helping them in catalyzing their sales using persuasive copies that stands out.Covid-19 changed the landscape and with online being the new normal, worked with Entrepreneurs helping them drive revenue by delivering them

‣Sales Copy
‣AD copies
‣Webinar Scripts
‣Funnel building
‣Facebook Ad promotion
‣Social Media Management 

Learning the whole new freelance world, which indeed is a lucrative niche for designers and talented writers introduced me to various new domains including Social Media Branding,Digital Marketing and a lot more.

Freelance Copywriter

Work Experience - 3 Years  

Relevant Skill Set: 

‣ B2B Marketing (Lead Generation)
‣ Google ADs, LinkedIn ADs and Meta ADs
‣ B2C Branding and Marketing
‣ Gap Identification and CRO
‣ GTM Strategy 0-1; Product Launch
‣ Performance Marketing - Google and Meta ADs
‣ Media Buying and Planning 
‣Gathering and Analyzing information
‣ Email Marketing
‣ Formulating and Testing Hypotheses

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