I help Web3 Startups to Scale with Performance Marketing | Web3 Content Creator | Figuring Out Life

Hi, I’m Sai Teja Challapalli, an entrepreneur by profession and a productivity freak at heart.

I started my marketing journey at age six when I promoted a dance academy in my colony. During my BBA, I knew marketing and entrepreneurship were my calling.

In college, I interned as a business developer for an e-commerce brand and a social media manager for early-stage startups, even conducting ambassador programs to generate leads.

Later, I founded Digital Teja, an agency that handled website design, social media creatives, videos, and Facebook ads while I was still in my final year, serving 5+ clients.

After graduation, I joined 8 Views as a performance marketer, helping 30+ brands plan, strategize, and scale ROI-driven campaigns across Facebook, Google, LinkedIn, and Twitter. I worked across industries like real estate, education, fashion, interiors, healthcare, and F&B, mastering funnel strategy, audience psychology, copywriting, and conversion optimization.

I’ve managed over $5M+ in ad spend, and learned that targeting is just 10% of the game; the rest is creative direction, strategy, and retention.

In 2021, I dove deep into Web3 and started creating content simplifying blockchain, NFTs, and the metaverse, aiming to make it understandable even for kids.

Then came Performance Rhino, my first product, a DFY e-commerce growth solution that didn’t scale as planned but taught me more than any success could.

I spent over a year building Hustle Harmony, a mental fitness app helping people improve focus and relaxation through guided breathwork. We built a working app, tested it with 85+ early users, and learned deeply about product design and user behavior. Though it didn’t generate revenue, it set the foundation for what I’m building now.

Currently, I’m building Hustle Club, a results-driven community that helps people wake up early, stay consistent, and make high-performance routines second nature. In the past 9 months, over 50 members have joined our 21-Day Accountability Challenges to rebuild discipline, fix routines, and see real transformation,  without burnout.

If you’re into productivity, mental fitness, or building high-performance systems, let’s connect and jam.

📩 DM me with “Hey OP” or email challapallisaiteja99@gmail.com

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