Salma Harfouche 🐮's Linkedin Analytics

Being told you're going to die at 20 is a life altering experience. Turns out since birth a tumor was growing on my heart resulting in a terminal prognosis. Feeling udderly isolated, I turned to the internet to find someone who could relate to me. (Sorry for the pun I know it's wild to do considering the subject matter but that's just my energy) Spoiler alert - I didn't find it. My cancer is so rare only 0.001% of the population has ever gotten it (yeah - as in the entire history of humankind) AND it occurs during fetal development. That's when I realized - there ARE more people with this cancer They just have NO IDEA they have it - which is HORRIFYING I NEVER wanted someone else to experience being misdiagnosed for 20 years So I documented my story online which led to building a community that gave me strength during the hardest time of my life. During treatment, I became a cancer advocate influencer and partnered with multiple brands but my desire for more persisted. It became hard to continue being a surgeon - all I could think about was Social media and my community. After years of creating content, I transitioned into more strategy based roles such as content and platform strategy, brand development, management, marketing, and anything else that tickled my moo! Speaking of moo - the last 10 years of my career have been spent building the most unique branding you’ll ever encounter. One that enabled me to monetize off my image just by existing! Now that I'm going into my 11th year of experience? - I want to help others get to where I am today Although the word “influencer” gives us all the ick, don’t think of it that way. Think of it like this: why sell services when you can sell your image? Work smarter, not harder cow pals 🧠 Speaking of cows, I get asked this ALL. THE. TIME. Why cows!?!? I grew up around them as a kid on my grandma’s farm and they taught me plenty about socialization Seriously - they’re WILDLY social animals. They have BFFs, they greet you in the morning when you walk onto the farm, they don’t like to get milked alone, they remember things about you, they can SENSE other cow’s emotions, AND they can read human’s facial expressions just like horses can. I fell in love with them at 7 and they’ve always been part of my branding - but it wasn’t until years later that I made the connect between cows and social systems What a cowinkydink right? OH BTW I SURVIVED OBVIOUSLY LOL I am forever chronically ill, have PTSD, but I am CANCER FREE and I am ALIVE! Meaning there is NOTHING to complain about :)