Sam Garrett, MBA's Linkedin Analytics

The top question I get from people I meet is..."why marketing?". The short answer....I love connecting customers with products that meet their emotional, business, or personal needs. Here's the long answer. As a Senior Product Marketing Manager with nearly a decade of experience in enterprise software and SaaS marketing, specializing in cloud-based solutions and AI technologies, my focus is in fostering deep customer engagement through innovative strategies and targeted communication. As a Senior Product Marketing Manager, my career has been dedicated to understanding and enhancing the customer journey, ensuring that each interaction with products is not only satisfying but also enriching. My expertise lies in the intersection of product development, market research, and customer psychology. I excel in creating marketing strategies that resonate with diverse audiences, driving product adoption and brand loyalty. My approach is deeply rooted in data-driven insights, enabling me to tailor campaigns that speak directly to customer needs and preferences. Key highlights of my career include: • Increased customer satisfaction by 200% and increased repeat customer revenue by 60% within the first year of creating an award-winning Customer Community of Practice program that spanned 200,000+ customers over 6 regions. • Leading a diverse team of technical & creative marketers and collaborating closely with product development teams to ensure alignment between customer needs, product functionality, and marketing efforts. • Increased user engagement by 300% over 3 years by implementing a comprehensive communication strategy that spanned 50,000+ users of 10 products over 6 regions aligning with the company’s values, goals, and culture.