Sam Harper's Linkedin Analytics

I'm a growth-focused GTM leader with a track record of turning ambiguity into revenue across SaaS and DTC. Currently serving as Director of Go-to-Market at Sendlane, I oversee sales, marketing, and partnerships. I've specialized in driving forward strategic initiatives and orchestrating lean, AI-augmented teams that punch above their weight. In previous roles, I built a 7-figure DTC brand from scratch, advised multiple startups on GTM and retention, and delivered results as a full-cycle AE. I bring both strategic acumen and tactical execution — able to lead cross-functional GTM strategy or roll up my sleeves to build the first outbound sequence, close deals, or launch campaigns myself. Strengths include: • Strong command of modern GTM systems: PLG, ABM, RevOps, outbound sales, retention marketing • Deep hands-on experience across sales, marketing, partnerships, and product collaboration • Proficiency in leveraging AI and automation to scale output and decision-making