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As a performance marketer with a post graduate diploma in international marketing and a bachelor's degree in business economics, I have developed a strong foundation in paid media and digital advertising. I am proficient in Google Ads, Facebook and Instagram Ads, and LinkedIn Ads, and I have multiple certifications in digital marketing from Udemy, Google, and Coursera. Currently, I am working as a paid media associate at dau Agency, where I handle various business verticals and promote classes, conferences, events, and awards on different platforms. I am responsible for managing a monthly budget of ₹4 Lakh and achieving an average ROI of 300%. I have also optimized campaigns for 60+ mega-events and awards, resulting in ROIs ranging from 491% to 1480%. I am passionate about driving results through data-driven strategies and continuous learning, and I am always eager to explore new opportunities and challenges in the digital marketing field.
Check out Sana Gupta's verified LinkedIn stats (last 30 days)
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